You may have seen the small advertisement at the bottom of the storm and the advertisement of the first video, which is similar to the title of mentally retarded girl being fucked by four old men. In fact, I personally feel that it is not advisable unless you are sure that the content of your website is extremely attractive, because most After people click on it and find that it is not what the title describes, they will feel deceived, and then they will turn it off directly.
Whether it is website or blog marketing, your ultimate goal is to attract readers' interest. In this WEB2.0 era, let visitors discover you among countless information. The only chance is to write a good title that can drown out the rest of the content and attract the reader's attention.
However, we are not writers, and we do not have first-hand headlines. Below I will talk about a few simple techniques.
First of all, the title must be clear and simple enough to understand the general content of the article. When you read this title, you know exactly what this article is about. If it is of use to you, your curiosity will lead you to click on this article. However, the title of the headline is a bit watered down. Understand the psychology of your visitors and exaggerate a little, but do not deviate from the topic.
Write a title about the benefits of visitors. Tencent's "Click to Get N Q Coins Immediately" is far more eye-catching than a news post. For example, I named this article "N Ways to Increase Traffic Immediately."
The risk, in many cases, is that what is lost is more compelling than what is gained. Everyone is getting so much benefit from writing the title in spam emails that no one with some experience will open the email. Writing the title as "Simple mistakes can make you ***" is more attractive. of attention.
Ask questions. Some readers are more interested in the title of the question because it gives people an interactive feeling, such as "Are you trying to ****?" "Do you know the secret about ****~?"
Promising headlines, in fact, too many companies make ridiculous promises when promoting, and they simply cannot fulfill them, but it has to be admitted that promising headlines are still effective. The thing to note is: you must be responsible for your commitment! In other words, if you say "you can lose 50 pounds in one week!" you must prove that this is reasonable and that you can do it. In addition, you can state "invalid refund" in the content to gain the trust of your readers.
These are some of my own opinions, I hope they are helpful to you~!
Article original Handan Window www.hdhoo.com Please indicate when reprinting!