A soft article can make you a household name overnight, and a soft article can also make you famous overnight. Why it has such magic is because the rapid development of the Internet supports it. To become a true SEO master, if you can’t write soft articles, or can’t write soft articles well, then don’t think about the title of this master, because the reprint rate of a good soft article will be the reprint rate of an ordinary article. 100 times or even 1,000 times, then how can you write a good soft article? The following are some cases collected and processed on the Internet, which will be helpful to beginners of soft article writing: How to write a good soft article?
You must first work on the title: the title must be attractive, otherwise many people will not read your article, and it will be useless no matter how good the content is. I once remembered that a good title will attract more than 8 times more people than an ordinary title. There are two points to consider when writing the title of a soft article:
1. Pay attention to what is popular on the Internet. For example, at that time, the pornographic photos scandal was very popular and everyone was excited about the nude photos scandal. The soft article you wrote can be drawn through the pornographic photos scandal, such as the title "Who is behind the nude photos scandal?" ".
2. We must grasp the psychology of customers and make titles based on issues that customers care about. For example, soft articles selling cosmetics are aimed at women who love beauty. At this time, we must grasp their psychology. The title can be: Which type of women are easiest to Become a yellow-faced woman?
The second is to control the content of soft articles well. Soft articles must allow others to learn something after reading your article, and to remember your product while learning something. Let others not see it as an advertisement, but it can achieve the effect of advertising. Content writing summarizes the following five points:
1. One question and one answer: Ask a question, and then you give an answer, and unknowingly mention your product while answering. For example: If you want to promote your direct selling jewelry website, write a soft article like this. The whole article is about how to match clothes, but at the end you write, "After the clothes are properly matched, if you can match some clothes according to the style of the clothes, Fashion accessories will be more perfect. I like to go to the XX website to learn some of the latest accessories matching knowledge. "In this way, readers will naturally visit your website, and your website will be promoted."
2. Fake quotes: When you explain a problem, you put a few sentences in quotation marks, and then say that this sentence was said by a certain person or a certain website. For example: "*** is a very developed website" this is what BLUEFOO from the webmaster tribe said. In this way, BLUEFOO's site will be publicized and its popularity will increase.
3. Emotional and moving: Emotion has always been an important medium in advertising. The emotional expression of soft articles can convey a large amount of information and is highly targeted. Of course, it can also connect people's hearts. For example, "White-collar workers who work overtime, come here to take a rest." The biggest characteristic of emotion is that it is easy to move people and make people remember your website and your products.
4. Extreme intimidation: Threatening soft articles are anti-emotional appeals. Emotions tell the good things, while intimidation directly hits the weak points. For example, if you want to promote your direct sales website, you can use soft articles such as "Visits have increased sharply, and you will be banned by Baidu immediately." "Oh my god, such a website will be blocked by Baidu!" In fact, the effect of intimidation is greater than praise. Harmony and love have better memory, but they are often criticized by others, so you must be careful and don't go overboard.
Finally, be careful when posting soft articles. Soft articles should be posted to some websites or forums related to the theme of your site. Spam posting is a waste of time and ineffective.
Remember, when your website is not completed or your product is not yet mature, do not write soft articles to promote it. Let’s not talk about what kind of effect it can bring. What should be noted is that the more you promote it, the more traffic you will bring. The more, the greater your losses. You can think about what you would do when you see a web page with only a frame and a product name without an image?
Therefore, it is not easy to be an SEO master. Soft articles are a very sad experience, but once we have an idea, soft articles may change our destiny.
Source: Guangxi Laowu SEO Training
Address: http://www.gxseo.org
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