I have been building a website for nearly two years. From the first mobile photo site www.bizhimi.com with traffic, I sold it and built several new sites. Although I didn’t make any real achievements, I still have some achievements. Now that I have some personal experience in building a website, let me talk about it below: Regarding the optimization of the website, or the ranking of keywords (not to mention the conversion rate), which is what I usually call SEO when doing website work, in fact, according to my current level, , very simple, nothing more than a few key points.
1.Domain name
The domain name mentioned here includes two points, the time of the domain name and the keywords contained in the domain name. Regarding the time of the domain name, it is obvious that the old domain name is better than the new domain name in ranking. Even if the domain name does not contain keywords, it is still better than the new website. optimization. If the domain name contains keywords, it is obviously better to rank than if it does not contain keywords.
2. Website production
At present, everyone basically uses a ready-made CMS system to build a website, which is very convenient and simple. So when I talk about website production, I just want to talk about the production of website templates. Because I have never seriously learned how to make templates, the DEDE system templates I use are basically downloaded and shared from the forum, and then I modify them more or less. From this, I found that downloading the templates and modifying them myself is obviously better than the ones that have not been modified. It’s well optimized and easy to be included.
3. Enrichment of content
It is well known to everyone that original content can be included easily and can be ranked well. Collection can also be included, but it is not easy to rank for keywords. Of course, if your website has a very high weight, then in my opinion, Search engines will also attach great importance to the collected content. Don’t add a lot of filling content at one time. It is easy to get favored by search engines if you keep adding content slowly. I have tried several websites and added a lot of content at one time. Most of them were either demoted or deleted. Maybe I am too unlucky.
4. High-quality external links
This seems to be the most crucial one at present, because I have discovered during this period that although we are optimizing now, the quality of the results all depends on external links, just like the current Gu Baiyou Competition, Basically, they are fighting for external links. In this update of PR, the PR of the top few websites has directly risen to 5, there are many 6, and many are PR 4. It can be seen how important external links are.
The above points, although they are relatively general, are some of my own experiences when doing website work. For us small webmasters, we don’t need to understand so many advanced theories. As long as we persist, as long as we If you are willing to do it, you can build a good website.
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