From the time Google entered China to now, its search engine algorithm has been updated countless times. For SEO, the impact is very significant. Si Yiou believes that so far, many SEO techniques mentioned in the past have basically no effect. If you want to win the future, you need to ignore the techniques and focus on the essence.
There are no tricks to SEO, just solid content. This is probably what search engines want to see. Because of this, search engines reduce the role of SEO techniques on the website and increase the importance of the essential factors of the website.
If you have good content, you will have good rankings.
Without good content, there is no qualification to participate in ranking competition. In the past, the chance of ranking based on a few simple, worthless web pages full of SEO techniques has become a thing of the past. Although there may still be individual cases, these have become a minority, and good cases have become the vast majority.
Links are becoming less useful
Just because links have been used excessively, links have lost their own meaning, making search engines' link analysis algorithms more stringent. This is the law of SEO. When any SEO method becomes a common phenomenon, search engines will reduce its importance. In order to avoid a large number of artificial manipulation of rankings in the search results, this will make the search engine lose its fairness.
The essence of SEO
The purpose of search engine optimization should be to help websites increase their value, not to study loopholes in search engine algorithms. The same is true for the content and external links of the website, we need its actual meaning more. We have emphasized that SEO should be natural. The so-called natural means that it returns to its essence, and it should be what it should be. Only in this way is it very natural.
Of course, some SEO techniques based on solid website content still have some effect. Moreover, search engine updates are not necessarily aimed at SEO. However, Siyiou’s suggestion is not to believe too much in SEO skills, content is the key to victory.
Author: Street Dancer http://www.jiewuzhe.com If reprinted, please be sure to keep the author's link and this statement! Thank you for your cooperation!