SEO is an industry that everyone can do, but it is also an industry that not everyone can do well.
Search engines are ever-changing. Without calm thinking, solid basic skills, and practical practice, it is difficult to do well. Now Xiaoyu will briefly talk about the mentality you should have to do a good job in SEO based on his personal opinion.
Currently, there are only several types of people doing SEO: individual webmasters, business owners, and SEO teams. By analyzing their understanding of SEO and some operations, you can better understand SEO.
Personal webmasters are the group of people who currently do the most SEO. Some of them do SEO part-time, do SEO within companies, and do SEO for personal websites. Most of them are not people in the industry and have learned about SEO through operating websites. After reading many articles written by SEO experts, I made some adjustments to my website and gained some traffic and ranking. Often the purpose of an individual webmaster is very simple: to improve the keyword ranking of my website. Lack of analysis of search engines will make them anxious if their rankings drop. They often ask people in the SEO industry questions like: Why did the rankings drop? What should I do if the rankings drop?
Business owners - Many owners have their own company websites. Because they have heard of some SEO methods, they mistakenly believe that SEO is actually very simple. As long as they use "black hat" methods, their rankings will rise quickly. Because they are too stubborn, it is very difficult for them to do so. It is difficult to listen to other people's opinions. They will only become anxious when they cannot find their own webpage in the search engine, and ask: "Why can't my website be searched now?" Due to their lack of correct understanding of SEO, although they are "black" The "hat" technique allows the website to temporarily achieve a high ranking. People who are familiar with it don't know how much loss this method will bring to themselves. Their mentality is often too impatient and they want to achieve the best results in a short time!
SEO team - focuses on actual website analysis and search engine research. They are relatively professional people who use formal SEO methods to optimize the website. The SEO team often has a detailed division of labor and has dedicated personnel to analyze the website structure, website content, and external links. , and search engines for modification and analysis, they often write articles to talk about some of the problems they encountered when optimizing the website and their solutions. They rarely brag, saying that a large website was optimized by themselves and that the website can be specifically ranked. No matter who they are, they won’t disclose that they are SEO masters, but the fact is that some of their insights and solutions to SEO are very valuable!
Common characteristics of people in the SEO industry: solid website knowledge, keen insight into search engines, being steady and not impetuous, innovative ideas in SEO, persistent in their own ideas about SEO, and always passionate about the Internet!
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