Summarize Xu MM’s SEO friendly link experience tonight. I sorted it out and made a link to my new site. Thank you for your support. Let’s get to the point, take 58.com as an example.
Everyone noticed that the keyword "computer training" appears in the title and index text of each piece of information. This shows that when we publish information, we must pay attention to the distribution of main keywords. This is also the establishment of internal connections on the website. It is also very friendly to search engines. It will crawl this page very well and improve the search ranking of the keyword "Beijing computer training".
From the perspective of user experience, this is a computer training page for the city of Beijing. If the user wants to view computer training in other cities, the popular city recommendations below are all links to other cities. In this way, not only the key "computer training" is added The density of words also improves the user experience.
As you can see, the PR value of this page is 5, which is equivalent to providing a good internal link to computer training in other cities.
It can be seen that if internal links are well established, the optimization effect of website keywords is very good.
2. Establishing external links to the website
Let’s talk about what “external links” are. External links refer to links from other parties’ websites to our website. Take a look at the friendly links in the lower right corner of www.renzhe8.com.
Look at the picture:
These linked websites all have links to www.renzhe8.com. So these are external links to renzhe8.com.
So how to establish and obtain high-quality external links? Among them, soft articles are the best way to obtain one-way external links. Just like in this article, the domain name link renzhe8.com is mentioned many times in the article. This When this article is published to other websites, an external link is added to renzhe8.com. If this article is helpful to many people, they will repost it. This will virtually increase the number of external links.
External links don’t just have to be large. The best results are: websites of the same type and high-quality links.
The same type refers to the type related to the own website. For example, my blog is an SEO-related site. The best way is to put links to good-quality IT-related websites from SEO or promotion websites. This not only increases keyword density, but is also friendly to search engines. The higher the PR value for external links, the better. Of course, hijacked PR must be excluded. Here is an explanation of hijacked PR. PR hijacking is to use deception to obtain a relatively high PR value display on the toolbar.
For external links, one-way links have the best effect. This is why many websites like to do cross-links. One-way links are easier to implement for large sites with many resources, such as classified information. Generally, personal websites have fewer places to put links and fewer resources, so it is not easy to do. Therefore, it is recommended that friends who want to obtain single links can write soft articles and buy some links.
That’s all for today! I’ll write about cross-linking and PR hijacking tomorrow! There are also some things to pay attention to when making links.
Author information: Huang Hongren works at Automobile 160 and focuses on the practical use of online marketing and promotion methods.