The keyword ranking of the website of the Armed Police Liver Disease Hospital has always been very good. Under my careful cultivation, many keywords have been ranked on the homepage of Baidu and Google. However, in an update of Baidu, the homepage of the website dropped. Subsequently, many keywords The keywords have lost their rankings, and the keyword liver disease has also dropped to 10 pages. What is the reason for the homepage of the Armed Police Liver Disease Hospital website (http://www.hfwj120.cn) to sink? My inference is that the main reasons are as follows I would like to share some reasons with you so that you can take precautions!
1. Website content updates cannot keep up.
The domain name of the website is not very long, and the website building time is not very long either. There are good reasons for obtaining a good ranking. However, it is inappropriate to create a website without substantive content. Through investigation, we learned that the longest update interval for the website of the Armed Police Liver Disease Hospital is two weeks. If there is a problem at this point, it is really inappropriate.
2. Adjust page TITLE in a hurry for quick success
Since keyword analysis was not done at the beginning, the general way of writing TITLE is entirely based on the name of the column. Later, after the keyword ranking stabilized, it was necessary to rank the newly added keywords. As a last resort, the operator changed some parts of the website TITLE changes, I think this may be the main factor in the sinking of the homepage of the website.
3. The website is bound to too many domain names
The first thing was to use a domain name. But when it was found that the domain name had been used before and a very rubbish website was made, we finally decided to change the domain name. After the domain name was changed successfully, the technical staff unknowingly changed the original domain name. It has been bound to the site again, and many other domain names have been added. Now when searching on Baidu, the address displayed under the homepage of the Armed Police Liver Disease Hospital is still wujing120.com.
4. There is a problem with the friendly link
When optimizing this site, the idea of making friendly links is to find links optimized by Baidu. If the PR is high, find links to websites that pay attention to PR. The website links have not been updated, leaving a lot of links on the website. Spam website links.
The above are the problems I analyzed. Interested friends can analyze the specific situation with me. I will publish this article here and share my experience and lessons with you!