Do you know the details of what "fried shop" means? I believe many players are still not clear about it. After all, there are quite a lot of various mechanical elements in the game, and it is still difficult to be familiar with them all. For this reason, the editor has brought an introduction to what it means to blow up a store. Hope this helps all players.
"Exploding a store" is homophonic to "smashing a store", which refers to the act of smashing up a store on the Internet.
Recently, it was reported that dozens of brand stores on the Pinduoduo platform have suffered organized "store bombings." A Pinduoduo waiter posted a message saying: This is the most exaggerated incident of malicious smashing of stores that I have ever experienced in the industry.
Recently, a large group of netizens rushed to Pinduoduo's self-operated stores to place large orders. After receiving the goods, they used the "refund only" service to purchase goods for 0 yuan. Many self-operated stores had to remove all products from the shelves or even close directly. This behavior is no different from smashing, so it is called "shop smashing". What’s interesting is that these netizens “exploiting stores” are actually Pinduoduo’s own merchants.
What did Pinduoduo do wrong that caused public outrage? Things have to start at the beginning of 2021. At the beginning of 2021, Pinduoduo launched a “refund only” model. Under this model, customers directly receive refunds from the platform without returning the goods. This is definitely a good thing for customers, but for Pinduoduo’s many small merchants , that would be tragic, because as long as the customer only refunds the money, he will basically lose both money and goods, because in order to retain the user, the platform will directly withdraw the money from the merchant's account without notifying the merchant at all, waiting for the merchant to react. , the goods have been sent out a long time ago, and there is nothing that can be done to stop them. Only conscientious and easy-to-talk users ask them to reject them, so that the losses can be recovered. If you encounter those who take advantage, the merchant will suffer a lot. Not only will the money be lost, but the goods will also be stolen.
Some time ago, Pinduoduo launched many self-operated stores of well-known brands, as well as their own stores. Within a few hours of the launch of Pinduoduo Welfare Club, the number of fans exceeded 3 million. You may think that these 3 million fans are here to cheer, but in fact they are here to ruin the game! At least 2.99 million of the 3 million are small and medium-sized merchants who have been working hard for a long time on Duoduo. Don’t they think that Pinduoduo always considers your users? Aren’t you encouraging users to use only refunds to get free sex? Then we are going to pinch you today, so that you can also taste the feeling of being pinched. The netizens acted fiercely, and in less than four hours, they knocked down multiple affiliated stores under Pinduoduo. They were so scared. Someone from the same brand quickly said, "Captain! Don't shoot! It's me!"
This menacing store bombing made Pinduoduo’s waiter so angry that he posted an angry post on WeChat Moments, saying that these “store bombing” behaviors were outrageous. He also said that Pinduoduo had collected relevant evidence and would take legal action. procedures, we must fight resolutely to the end.
Here’s the question, this “refund only” service is provided by you yourself. The small merchants who join the platform can make a few cents from each sale. In the face of users using refund only to plunder wool, has the platform done its best? What about regulatory responsibilities? Therefore, the rules of the Pinduoduo platform need to be changed, and small merchants cannot blindly let the platform lose money to make money.