General question and answer platforms have a high weight, especially Baidu Know. We usually have this experience: when we search for a solution to a certain problem, Baidu Know has a very high ranking advantage. Therefore, the promotion based on the Q&A platform, in addition to bringing us stable traffic, is more important because the Q&A platform can increase the number and quality of external links to our website, and increase the weight of our website. However, the promotion of Q&A platforms has certain skills, and if not done correctly, it will be counterproductive. Especially when it comes to promotions that Baidu knows, you must be more careful, otherwise it will be a disaster if you accidentally K. Baidu knows that the Q&A platform seems to have stepped up its crackdown on "advertising" recently. Everyone must be flexible in actual operations and master the basic skills of Q&A platform promotion. Below are some of the author’s practical experiences in promoting the Q&A platform. I would like to share them with you for discussion. I hope experts from all walks of life will criticize and correct any inappropriate points in the article!
1. Registration portals for the three major platforms: Baidu Zhizhi, Pacific Kuaiwen and Sina iAsk
3 Q&A platforms planned to be promoted:
①Baidu knows: http://zhidao.baidu.com
②Sina iAsk: http://iask.sina.com.cn/
③Pacific Quick Question: http://k.pconline.com.cn/
Of course, there are other Q&A platforms, such as Yahoo Knowledge Hall, Sosou Ask, Tianya Q&A, etc., which can be determined according to your own time and needs.
2. Implementation steps for Q&A platform promotion
① Registration vest: Baidu Zhizhi, Pacific Kuaishou, and Sina iAsk each register 20 accounts and keep records.
② Set questions: Set questions around topics closely related to the products you want to promote and publish them to the three major Q&A platforms. Problem setting is completed every morning.
③ Answer questions: Answer based on the questions you posted the day before or search for other people's questions, and cleverly put relevant links to the "XXX website" in the answers. Don't operate the Baidu platform too frequently. Answer one question per account a day, one It only takes two or three days a week to operate, otherwise it will easily attract Baidu's "attention", especially recently, Baidu's tracking technology in this area has been improved to a higher level.
④ End the Q&A: General Q&A platforms have a question ending time ranging from 10 to 15 days. Remember to go up regularly to end the Q&A and choose the best answer.
3. Brief description of the operation method of the Q&A platform
①Answer other people's questions: Log in to http://zhidao.baidu.com, enter keywords, and click "I want to answer" or "Questions to be solved" to find related questions to answer.
②Ask a question: Click "I want to ask a question" to enter the question page, post your own question and wait for others to answer. You can also use another account after a period of time (note to switch IP) to answer.
4. Some things to note when promoting the Q&A platform
1. Prepare multiple vests to facilitate self-questioning.
2. For the same account, it is best not to answer more than 10 questions in one day.
3. Don’t add links to every known answer. Maintain a certain ratio and generally do not add more than 5 links in a day. If you add too many links, Baidu will delete your answer. Then one day's work will be in vain, and your account may even be banned for three days.
4. Try to use less home page links and more links to internal pages.
5. Add links to the text appropriately. It is generally appropriate to add links to reference materials. At the same time, if there are links in the text, it is best not to add links in the reference materials.
6. Don’t focus on answering questions for a period of time every day. You can answer a few in the morning and a few at noon. Answering a large number of questions in a short period of time and leaving a large number of links will be noticed by Baidu, and the consequence will be deletion.
7. The questions and answers must not be from the same IP address, otherwise the account will be banned. Be sure to use a proxy server when answering questions. The proxy server URL can be found on Proxy China: http://www.proxycn.com/html_proxy/30fastproxy-1.html.
How to set up proxy server:
①. Set the proxy in IE5.0 or above: menu bar "Tools" -> drop-down menu "Internet Options" -> tab "Connection" -> select the connection you are currently using in "LAN Settings", and then click on the right "Settings" -> Select "Use proxy server" in the middle "Proxy server" column -> Enter the HTTP proxy server provided by this site in the "Address" and "Port" columns -> OK.
②. Set the proxy server in Maxthon: "Options" in the menu bar -> "Proxy Server" -> "Proxy Settings" -> Enter the proxy server in standard format in the input box, such as XXX.XXX.XXX .XXX: Port, then "OK" and exit, continue, menu bar "Options" -> "Proxy Server" -> then select the proxy server you just entered
③. Set up a proxy server in Tencent Browser (TT Browser): Menu bar "Tools" -> "WWW Proxy" -> "Set Proxy" -> In the proxy settings dialog box, click "Add" - —》In the proxy setting area, enter the proxy, then "OK" and exit, continue, menu bar "Tools" -> "WWW Proxy" -> Then select the proxy server you just entered
④. Set the proxy server in Google Chrome: "Options" in the menu bar -> "Advanced options" -> "Change proxy settings" -> "LAN settings" -> "Proxy server" in the middle Select "Use proxy server" in the "Address" and "Port" columns and enter the HTTP proxy server provided by this site -> OK
8. Ensure a certain time interval between self-questions and self-answers. It is best to answer after a few hours or a few days. After a few bottom answers, you can choose your answer as the best.
9. It is not appropriate for new vests to ask and answer their own questions, especially those with links, as they are very likely to be deleted.
This article is contributed by the webmaster of Guangzhou hosting domain name provider Yiju Internet (www.020wz.cn). Please indicate the source when reprinting, thank you!