In my opinion, in order to successfully launch a website, three things need to be met: high quality, high efficiency, and high creativity. The first is high quality. No matter what we are promoting, we always need a high-quality promotion team to complete it. To say the least, we need at least a high-quality promotion process. On the contrary, no matter how excellent a product is, it can only be aborted. I'm afraid I don't need to explain this example. The second is high efficiency. We know that when promoting a certain thing, the secondary communication effect of opinion leaders is often higher than the direct communication efficiency. Then when we promote the website, we may consider the more effective secondary communication of opinion leaders. The last one is high creativity. Promotion must be creative, and advertising must also be creative. However, high creativity is often tied to high costs, which is undoubtedly a heavy shackles for our personal webmasters. But we can also try relatively low-cost and highly creative methods, such as soft articles. Just imagine, should you use a dry statement to tell everyone that your website is excellent, or should you use a soft article or a case to reflect that your website is excellent? I don’t need to tell you the answer.
So, how can we meet these three requirements at the same time and save costs most effectively? My personal experience is to adopt the blog promotion method. Whether they are people who write blogs for a long time or people who read blogs for a long time, among the hundreds of millions of Internet users who are relatively mixed, they should be regarded as a group with slightly higher quality, and bloggers in this group will more or less accumulate a certain amount of knowledge. reader.
To sum up, spending a small amount of money to hire some bloggers with higher weight and popularity to write and promote some soft articles about their own website forms a complete case of website promotion.
As a webmaster, of course we cannot just be satisfied with a completed promotion plan for promotion. We need to improve this promotion, and we need to pay attention to several aspects.
Blog requirements: The blog must have a certain quality, whether it is your own blog or someone else's blog, as long as it has a certain influence in a certain industry field, if it is not influential, at least the weight should be high, so you can post some promotional articles like this , and this blogger is very authoritative and will arouse many discussions among users. Coupled with the blogger's word-of-mouth promotion, your brand image will be greatly improved, and the article has your website link, which is equivalent to It gives users an entrance to guide them in, and indirectly increases your external links and improves the weight of your website. The most important thing is that it is easy to form a fan base of your website. Such loyal users are needed for any website.
Content requirements: Choose a blog as a platform to promote your website. You should know that some blog aggregation websites, such as Biga Fresh Fruit, etc., are very good websites. This also shows that many users like to increase their information sources by following blogs. , compared to forums, this is better. Of course, what about the content? Indeed, this is very important. If a poor content is published, not only will it not achieve good results, but it will also easily cause resentment among users. Moreover, the promotion of blog platforms is more sophisticated, such as e-commerce websites, so the blogs of many online merchants must be the ones you pay attention to, because they also have a group of users of their own, and these users will indirectly become yours. For example, Fanke often does this kind of promotion. Let me say a few words here. Many friends are not very good at creating content and do not have so many blog resources. So what should I do? If you are looking for online public relations, firstly, the credibility cannot be guaranteed. Secondly, The price is also too high. Here you can consult the A5 Blog Alliance. They have rich resources of bloggers and columnists writing articles. They have good reputation and quality and specialize in this promotion service.
Personal thoughts: Soft articles are not equal to false advertising. If you blindly pile up soft articles on how gorgeous your website is, you can only attract users once. After attracting users, they will stop doing this, and there is no need to think about repeat customers. If you want members to come to your website often, then everything must be recognized by the members. Only when your website is helpful to members will they be willing to participate in discussions and help you promote it for free. Just like Hu Ge’s steamed bun murder case, he made users happy, and the users themselves took the initiative to help him spread the word. In terms of promotion, you must combine yourself well. Otherwise, if people use your product or browse your website and find that it is the same as described but very different, they will leave with disappointment. This is a failure.
A5 Blog Alliance: Those who purchase this promotion service can contact QQ97063538 for beginners. If you want an intermediary, you can also contact us. Forum column address: http://bbs.admin5.com/forum-367-1.html