On the Internet, the vast majority of webmasters obtain traffic through search engines. In fact, there are many other ways to obtain a large amount of traffic for the website. Website resource exchange is a good promotion method. Make reasonable use of network resource exchange. It can greatly increase the visibility and traffic of the website, so today we will introduce the resource exchange of website promotion in detail.
I think everyone understands that there are many different ways to promote a website, the purpose of which is to guide traffic, build website visibility, and build the website's brand image. Reasonable use of resource exchange, writing soft articles, and offline activities can make our website Users who originally relied on search engines to visit have gradually transformed into habitual users, thereby paying attention to website changes for a long time, achieving the purpose of stabilizing traffic for the website and increasing daily independent IP. Therefore, we must learn to make reasonable use of these resources to build our own website brand. Today we will introduce the content of resource exchange in detail.
The idea of resource exchange and the types of resource exchange:
1. Friendly link exchange
Friendly link exchange is our most common resource exchange work. Generally, when exchanging links, everyone has to check the performance of the other party's website in the search engine. The main thing is to check the number of inclusions of the other party's website in the search engine, and the Baidu index of the other party's website. Update the inclusion frequency and Google’s PR value.
2. Advertisement exchange
Advertising exchange work is more suitable for professional websites of the same type or similar websites, including some companies or groups that need to promote their products or websites. For this ad exchange work, we generally make a decision by investigating the website architecture design of the website being placed, overall traffic analysis, and the placement and frequency of ad placements.
3. Column or traffic exchange
The difference between column or traffic exchange and the first two is that the advantages are complementary. After all, each webmaster has limited energy when building a website, and it is impossible to take into account every point in an industry, so you can use people in the same industry Websites of different categories can exchange columns or traffic to increase their own website traffic sources and at the same time expand their personal relationships among websites in the same industry. Therefore, the exchange of columns or traffic is a win-win job.
I think that through the above three cooperation methods, your website can get more traffic, greatly increase and stabilize the independent IP every day, and expand your network among websites in the same industry. Of course, this will provide you with better opportunities in the future. Promote work and establish a basis for cooperation.
Article source: www.qzhishi.cn China Knowledge Network.