As a pioneer in soft article writing, Lao Xie believes that more webmasters will join the wave of soft article writing after me. The road of a webmaster is bumpy, but the future is bright, and I believe they will fly higher. farther!
1. Title. I believe everyone with a little common sense in writing knows the importance of this. Although soft articles have the nature of advertising, they are articles after all. Without an attractive title, it will be difficult for readers to click the mouse lightly. It's better to have a bit of a gimmick in the title than to have no one care about it. For example: Huijie Network wrote a soft article about Huijie clothing cards, "A Poison Case Caused by a Magnetic Card." When readers saw the title, they first asked, "What is the relationship between magnetic cards and a drug case?" What do you have in common? Experienced advice: Start with the title, there is no shame in being a clickbait! A good title is half the success of the soft article!
2. The content should not be vague. Clicking headlines is just a bad idea. Good soft copy must have something to say. If you want to write a good soft article, you must have a certain understanding of the relevant industry and some popular elements in the industry. The accumulation of rich knowledge will bring rich perspectives and unique insights to your soft article, and you can truly write soft articles. Experienced advice: In the early stage, you can read more soft articles of the same type and make use of the Great Shift of the Universe!
3. Target. It is difficult for a soft article to interest different audience groups at the same time. Due to different living environments, knowledge levels, and personal hobbies, each group has certain preferences. This requires you to target the target group when writing the soft article. Make more detailed divisions and adapt measures to individual conditions. When promoting, Huijie Network used the soft article "A Murder Caused by a Magnetic Card" for customers with membership cards, and used soft articles such as "Where Will China's Apparel Industry Go in 2008" for some groups who pay attention to industry information. Experienced advice: If you want to win, be prepared!
4. Publishing is an effective way to achieve the purpose of soft articles. By publishing soft articles on the website to get some reprints and bring some links to yourself, this is very important to increase the weight of the website. In the early stage, you may wish to post the soft article yourself to some websites, and try to avoid mass posting, such as Sina Blog, Laggard, China Webmaster Website, etc. Experienced advice: Take action when it’s time to take action. If the mountain is too high, I will get over it!
5. Links, the direct purpose of soft articles. How to cleverly add website links to the article is very important. Although adding it at the bottom of the article seems very harmonious, in today's era of rampant piracy, we still need to pay attention to some small means to turn the link into a part of the soft article example. It will effectively avoid human flesh killers when reprinting. We can only give serious protest to those who are bent on stealing the fruits of your labor. Experienced advice: avoid reality and use it flexibly
If you do these 5 points, you will be able to get started with soft writing! Lao Xie QQ466715240, welcome everyone to exchange soft writing
This article is Lao Xie’s first post on ADMIIN5, welcome to reprint!