The purpose is clear: website soft article writing is not a disguised advertisement, but a promotion and dissemination of the website and the original author, so as to comprehensively expand its influence.
Eight stages that website soft copy writing must go through:
Imitation stage, impetuosity stage, pen practice stage, maturity stage, exploration stage, career stage, scale stage, and perfection.
1. Imitation stage
Time: 1-3 months
The journey to website writing begins when you have an impulse to write soft articles, want to write an article, want to publish an article on a website, and want to make soft article writing an important ability for you.
This stage is a deliberate imitation. The author will read a lot of articles about soft article writing and look for some reference soft articles to prepare for writing.
1. Prepare to write by yourself and express your writing intention completely in your own language. Writing the first ten articles will give you a headache. If you bite the bullet and write, deletions and rewrites will occur frequently, and you will also encounter the dilemma of being unable to submit. , there is a feeling of extreme joy when the first article is published on the website that I have longed for.
2. Writing by copying and grafting, writing on the basis of integrating and revising other people’s articles. Usually two or three articles are taken apart and patched together, and then changed into one’s own. Then, one signs one’s own name and submits articles to relevant websites. Writing and publishing in this way is faster, and I feel a sense of joy after publishing. I am not only happy that the article was published, but also worried about being discovered.
Zhu Zerong suggested:
1. It is very important to be introduced by a master. Just like learning calligraphy, you initially need some inscriptions for copying and certain technical guidance. If there is no teacher, the author will be stuck in the imitation stage and impetuous stage for a long time, unable to extricate himself.
2. The main goal should be to submit to a slightly famous website, not to publish on blogs, forums and other sites without professional editors. The former will quickly improve your writing level. Once the first first article is published, the second article will be the first to be published. Three articles will be published soon, quickly reaching a preliminary writing level, while the latter's publishing method will keep you hovering at a low-level writing stage.
2. Impetuous stage
Time: 3-6 months
If you learn to write by yourself, you will encounter this stage of inconsistency, hesitation, and uncertainty. If you have the guidance of a famous teacher, this stage will not occur.
At this stage, the main reasons are the ambivalence of being eager to publish but not being able to publish, the hesitation of being eager to bring traffic to the website through soft articles but being unable to create traffic, and the anxiety of wanting to achieve product sales and business through soft articles but not being able to see customers. .
1. A small number of people will persist. They attribute the problem to themselves and think that their writing ability and writing level are not enough and they need to work harder. Therefore, they continue to try to make website writing an important ability for themselves.
2. A large number of people will give up halfway, thinking that they are not the material, that this method is too slow to achieve results, or that their interest has faded, so they stop writing.
Zhu Zerong pointed out:
At this stage, the reason for being impetuous is that you are eager to find some tips and methods. It is difficult to find the tips when you explore by yourself, so your mentality is unstable.
3. Writing practice stage
Time: 3 months-2 years
Everything must be done step by step. Learning itself is a hard job and requires a lot of hard work. Diligent learners should move forward bravely and practice writing without hesitation. The ancients referred to the inkstone as the sea of ink, which means that there is no limit to the sea of learning.
How much effort you put into practicing writing depends entirely on yourself. You can fish for three days and dry the net for two days, or you can dance to the sound of chickens and waste thirty thousand pieces of paper.
As far as writing skills are concerned, beginners will be able to get started and write some soft writing without much problem, while advanced students will become more sophisticated and become better writers.
4. Mature stage
Time: 3 months-2 years
Some people think that they are already professional soft copy writers after learning to write soft articles for a few months. This is the so-called self-taught method in six months. Usually after learning soft article writing for a few months, most people will think that they have mastered the basic skills of soft article writing and can successfully write a few decent soft articles. They will be self-satisfied and their pursuit of soft article writing will be at an end. This ends.
We call this stage the maturity stage. Learning to write is a kind of sacrifice in itself, but some people pay more and some pay less. These are all due to interest. If the interest is average, it will be good to be able to write soft articles proficiently at this stage, but for For those with a strong interest, it will take three to five years from writing practice to the mature stage. This is the transformation process from a junior writer to an ordinary writer to an advanced writer.
5. Exploration stage
Time: 2 years-5 years
The exploration stage is the key learning and research stage. Most people will not enter this stage. They just simply explore some writing tips and writing methods to see what writing models can be applied.
For in-depth learners, the focus of exploration is to choose words and sentences, play with literary meaning, and study writing style. They hope to find some writing rules and create some writing styles of their own. Therefore, at this stage, writing soft articles has become an artistic pursuit.
In this process, the author will study various soft articles and various types of article writing in order to find a writing style that he is good at. Just like eighteen martial arts, he not only pursues proficiency in everything, but also finally determines a few things. With the weapons in hand, he gradually became a master.
6. Career stage
The career stage is what we usually call writers and professional writers. At this time, writing has become an important ability for oneself, and one can completely rely on writing to make a living.
Usually, it takes as little as two years and as many as five years for a person to become a professional writer from writing for the first time. When one day you feel that many people are willing to pay you to write, or you can earn some extra income by writing, you will consider yourself a professional writer.
Since writing can bring you income, your interest will become stronger and you will also want to become an advanced writer. Moreover, at this stage, some website operators, founders of Internet companies, and managers of Internet projects and businesses will find that soft article writing has become an important marketing method for them, and they will increase communication with writers and consciously Soft article writing is included in the strategic planning of the company and the website, with a clear goal of recruiting writers, and using articles to help the website, the company, and the business. Soft articles have been regarded as a powerful weapon for companies to attack the market.
7. Scale stage
In the scale stage, that is, soft articles have become large-scale and batch-oriented. This is a pursuit.
1. The writer himself can freely publish articles in central-level media and famous websites, and his articles can be fully reprinted by many high-end and important media. At this stage, he has become a senior writer and has completely reached the state of conquering the world with his articles.
2. Websites or companies can use articles to promote large-scale hype, so that the strength of the website or company can fully reach the point of large-scale batch writing, large-scale batch publishing, and large-scale batch dissemination. At this stage, these websites or companies can completely achieve Achieving maximum marketing at the lowest cost, what soft articles can do to a website or company will be a miracle.
8. Perfection
Li Bai's hundreds of poems about drinking wine are the highest pursuit of every writer.
Time required: ten to thirty years
1. In terms of writing level, achieve the goal of writing profoundly and freely, writing thousands of words and making lasting impressions. When writing, you don’t even need to type a manuscript. At this time, the writing is already written casually, and the writing is free and easy. You can create a unique writing style, and you may become a master who is admired and studied by tens of thousands of writers.
2. In terms of marketing, you are likely to create a GOOGLE-style marketing miracle, because your company’s most important core marketing weapon will be the extremely developed news agency model, and extremely low-cost article dissemination will replace the expensive advertising strategy. , throughout the Internet, as the saying goes: the small network copies the big network, and the big network copies you. Those who are thoughtful will understand this state deeply.
Zhu Zerong said: Comrades, the moment when soft-text propaganda becomes popular has begun. This great era of thunder and lightning shaking the Internet has arrived. Let us go hand in hand and move forward bravely, decisively pick up the pen in your hand, and resolutely type on the keyboard in front of you. Use articles to charge into battle, use soft articles to conquer cities and land, turn rivers and seas, and roar proudly across mountains and rivers.
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