If you want your articles to be attractive, you need to do the following steps:
Step one: Create a good reputation
Some webmasters "trick" netizens into giving you IP through soft articles, but it is unlikely to bring you real commercial value. Therefore, some webmasters usually feel complacent for a period of time because of the high number of clicks on their certain articles, but slowly they find out why the number of clicks is so high that they do not bring in a few real customers?
In fact, the article you write is enough to tell the viewer: My website has content you need or are interested in. If you want your website to develop for a long time, it is important to create a good reputation. Avoid false propaganda. After reading the article, everyone went there with high hopes, but they were 200% disappointed. It will be difficult to let them go again in the future. Your exaggeration , has instilled the concept of "untrustworthy" in customers.
Step Two: Find Target Online Customers
Before you decide to write this article, think clearly, who is your target customer? Why are you writing this article? Who will read it? Why should you read it? What is the readability? You must aim at the target customer. According to Write according to the taste of the target customers, so as to get the preferences of the target customers. For example, our Huichuang Network is a site for online marketing guidance and experience, so it cannot be written like entertainment gossip, just like when it comes to online promotion, you cannot change it to a quickie to sing the same song. Only by understanding your customers and their appetites, standing from their perspective, and catering to their preferences can you write articles that are suitable for your target customers and bring you business opportunities.
Step 3: Pay attention to publicity methods
If you are isolated from society, I think you are a genius and it is difficult for everyone to discover and be reused by society. The same is true for soft articles. A good article cannot be separated from the public's sight. No matter how successful an article is from the Internet, it will not be successful. It cannot be discovered by the public, so it is very important to choose a good publicity platform. Don’t put it on several related platforms, especially platforms that are well-known and popular and related to your article.
Step 4: Pay attention to the content of the article itself, and don’t be confused about the body of the crested chicken.
Many webmasters will say, "I spent a lot of energy to make the title attractive. I spent several nights thinking about how to choose an attractive title when I went to bed." Haha, I believe there are many people who agree with this. However, don't forget to put more effort into writing your articles. Only rich content that can benefit netizens can be a successful article. The title of the phoenix is certainly beautiful, gorgeous and attractive, but the content of the chicken body is surprising. Think about what kind of animal the crested and chicken body animal is?
To sum up, articles that benefit target customers a lot are good articles. Our Comrade Xiaoping once said, "No matter whether it is a black cat or a white cat, it is a good cat if it catches mice." The same is true for soft articles. "Articles that benefit target customers a lot" An article is a good article, because soft articles do not necessarily have to have very good literary talent, exquisite words, gorgeous embellishments, and wonderful fragments. They do not have to be long articles. Sometimes they are short, kind words, simple dialogues, and direct. If you have any questions, they are all good choices. In short, just write down the characteristics of your website.