I have been working as a webmaster for just a few months and I have a lot of emotions! I have experienced the laughter of success and the tears of failure! What I want to say most now is that it is really not easy to be a grassroots webmaster! Okay! No more gossip! I will tell you my experience in the past few months to give you some guidance for some grassroots webmasters like me! Avoid taking detours!
1. QQ group promotion
First of all, I want to thank Tencent. Without it, there might not be a way to promote QQ groups! I also used this method in the early stage, promoted my website, used more than 10 QQ accounts, and added them crazily. group, and then didn’t spend 2 to 3 hours chatting in each group. Once you are familiar with the group, you can find an opportunity to post a soft advertisement, and then bring your own website address! But I found that the fatal flaw of this kind of promotion is that I can’t keep up with the time and energy, and it can be solved in 2 to 3 hours. No problem. Sometimes I even spend 5 to 6 hours on it. At that time, every night before 2 or 3 o'clock in the morning, I couldn't sleep at all. There were always many people chatting with me in the group! Why do we think we are so popular? Haha, I'm so narcissistic. As the saying goes: All roads lead to Rome. If this road doesn't lead, I'll find another one! Then I picked up a sharp weapon, which is QQ group mail! It's a good idea that Tencent can develop this weapon. Ah! If the individual webmaster does not use it in the early stage of the website, it will be wasted! If you send a promotion message in a group chat, others may send a few messages and then the message you sent will be ignored. And generally only about 30% of online users in a group, sometimes even less than 10%! If you say that I have joined a group, and there are only 1 or 2 people online in this group, then I can only say Congratulations, you have joined a spam group, which has no promotion value! Send out a group email, and everyone in the group will get your gift, whether they are online or not, and read the soft information in the email. It can deepen the impression and will be more beneficial to the development of the website.
I think many people will ask, so some people don’t read group emails at all! They don’t even bother to log in to their mailbox. This is rarely the case. Even if he doesn't read the content, I think the title of the email must be read! It depends on the level of your title! In fact, writing group emails is the same as writing soft articles, there is no need to write long essays. Just a few sentences, incorporate the URL into it, and make others feel that clicking on your URL is definitely useful to them. If you don’t click, you’ll always be thinking about something.
Some people must be worried about whether they will be kicked out for sending emails. There is definitely a possibility of being kicked out. As long as you don't post every day or send some pornographic information, I think you won't be kicked. If you are familiar with the group, then you don't have to worry. If you send it well. People in the group will remember your website. The rate of return will not be less.
Second soft article promotion
Many new webmasters will encounter a problem. They are very talented, but they are too busy. They have written a lot of soft articles and posted a lot of posts. Why does it only bring so little effect? This is not surprising. Being able to write soft articles does not mean being able to promote them as soft articles.
The first is the accuracy of your soft articles. If you are a game website and write a soft article about game experience, you will be very tired from writing it. When you submit it, you will randomly submit it and post it on makeup and beauty websites. Do you think you can attract the attention of those beauty-loving ladies by posting these thoughts?
Second: It is the quality of your soft articles. If the quality of your soft articles is too low, the administrator will probably think that you are doing promotion and delete your articles mercilessly. The soft articles you write must be precise and original. In this way, the number of clicks posted in the forum will be very high.
Third: It is the click-through rate of soft articles. On relatively large websites, the number of posts can reach thousands in a day. Soft articles may have been clicked for only a few days before they are likely to sink into the sea, or even sink into the deep sea - after more than ten pages. At this time, if you give a reply at the most appropriate time. Then your post will always be on the first page and be noticed by users!
Fourth: It is the guiding nature of soft articles. If your soft articles can convert traffic into sales, your soft articles will be successful. Your soft article should resonate with users and then stimulate their desire to click. Meet user needs.
Fifth: The communication effect of soft articles. If the articles you write can make other webmasters reprint your articles, then you will really succeed. It proves that your article is a classic among soft articles. However, this does not seem to apply in the country. Because most reprints will modify the content of your article and remove external links or authors. However, if you don’t practice communication and promotion for several years, it will be difficult to achieve it.
Three forum post promotion
First: You need to choose popular forums to post materials, and you also need to go to a relevant and popular section, at least hundreds or thousands of online forums. You must use a few more vests to promote your posts, and also Take the trouble to push up the posts that I have been sinking. If it is a large forum, it can bring in about 10,000 IPs a day.
How to find good materials?
1. Find out the most popular elements at present, for example: Sister Furong
2. Materials that borderline pornography
How to choose a good promotional location?
1. Have good traffic statistics software
2. Find more big forums to do experiments
How to post and like posts?
1. The title of the post should be eye-catching and attractive.
2. Upvote posts should be pushed to the home page so that more people can see them.
3. Talk to yourself and act in front of netizens, which has a unique effect.
I hope you will forgive me for the shortcomings of this article below! Finally, I would like to recommend to you the small website I made: Game 004 (www.youxi004.com). I hope to communicate more with my webmaster friends. I hope this article can give those who The confused little webmaster brings a ray of hope!
Welcome everyone to communicate with me: QQ:849236901