Yesterday, due to some reasons, I had to help promote 100IP for a forum and it had to be completed within one day. At first glance, this is simple. It’s just 100 IP. It’s OK to just send it to QQ group. However, it turned out to be more difficult than I imagined. I have joined 5 SEO groups, 4 of which are administrators. Not counting the invisible ones, there are definitely more than 200 people by rough estimate. I posted it one by one in the 5 groups, but except for those brothers who often chatted together, no one else farted. It took more than an hour and I ordered more than 10. I mentally cursed, you guys are more proactive than anyone else when asking questions, and I basically answer all questions. Okay, so far no one is willing to help if I ask you to click on one of my URLs. I have no choice but to find a way on my own. After thinking about it for dozens of minutes, I couldn't think of anything. This 100IP task actually stumped me...
yes. Without SEO, what else would I have? In reality, there are many websites that cannot survive solely relying on SEO. Unlike Shenzhen SEO, it relies entirely on SEO. Some websites, such as shopping websites, real estate websites, life information websites, etc., many of these rely on other promotion methods or a combination with offline methods. The role of SEO in these websites is only the most basic and cannot play a leading role in promotion methods. It is undeniable that SEO is the most effective method in website promotion, but sometimes this is a barrier that restricts our development. Because you know SEO, you put almost all your energy on SEO. Today you will see whether the ranking has improved, tomorrow you will see whether the inclusion has dropped, and the day after tomorrow you will exchange links, build blog groups, etc. All the work seems to be placed on SEO. Without ranking, this website is almost paralyzed. For small traffic sites, this is understandable, but what I see is that industry sites, portal sites, and enterprise sites all only focus on SEO. Never paid attention to other aspects. This has to make us reflect.
I still remember that when I had no contact with SEO two years ago, my first thought when I had a website was to promote it online, post in forums, leave messages on other websites, and notify friends to visit. Use these most primitive methods to promote a website. That's it. The website can still survive without search engines. However, now that SEO is in place, it is becoming increasingly difficult for many websites to survive. The purpose of making friends is to rank, to write content is to capture traffic, and to promote on other websites is to leave a URL. Everything is just for ranking. However, we forget that the website ultimately faces visitors rather than search engines.
If there were no search engines and no SEO, I think grassroots webmasters would be more focused on building their websites, with visitors first. There are many ways to promote a website. Maybe it’s time for us to get out of the small circle of SEO and look wider and further.
For many SEOers, search engines are everything to us. Every time we build a website, the first thing we think of is SEO, but we don’t think about other methods of promotion at all, and some of them have never even heard of it.
Author: Jing Chang (http://www.jingchangnl.com/) welcomes communication.