The popularity of the Internet and the lowering of barriers to entry have caused many people with lofty ideals to rush into this circle. However, very few succeed. Why? Not to mention those large websites that invest tens of thousands, just take our own personal website as an example. There are many remarkable techniques in it.
Although many netizens have created websites, they don’t know how to promote them?
You work hard like others but don't get a good return. You always feel that you are a failure when others succeed! But you should be proud of yourself. Today you succeeded because you created your own website, no matter how good the website is. After all, you have successfully established it. Isn’t this a success? You have taken the first step to success. As long as you choose the right direction, I think you will definitely become more outstanding. The waves behind the Yangtze River push the waves ahead, which will never change. Truth! Let’s talk about how to make your website accepted by more netizens so that you can gain profits.
Many webmasters should have this question in mind: Why can’t my website develop? Why is there no traffic?
I have also optimized SEO keywords, and I often follow the experience of many webmasters in publicity and promotion, but it is not ideal? This problem is relatively serious and is a confusion faced by many webmasters! There is such a certain fact, You didn’t do a solid basic work at all before website promotion. What is a solid basic work? What does this have to do with promotion? The first one is the choice of website. After making a good choice, we start It has laid the foundation for our promotion. If we lay a good foundation and then promote it, it will be twice the result with half the effort!
First: What we have to do is to observe outstanding websites in the same industry
As a user, experience the structure of their website, which parts are more practical and easier to accept or easier for users to operate, and which parts are very cumbersome, because today's Internet users don't like things that are too cumbersome, they like to be intuitive, and they like to use things that are not too complicated. You need to operate in a complex environment, so on this issue you must learn from others' strengths and make up for others' shortcomings. Only users with better experience can create more practical sites to attract netizens. Nowadays, many individual webmasters do not do a very good job at this point. Basically, they download a program, modify it, collect some content, and then blindly promote it. Do you think that is effective? So let’s talk about a reasonable website structure. It will play a big role in future website promotion!
Second: Many of our webmasters have basically no content on their sites or just collect some data and use it for promotion.
I hope you don’t use this method. I don’t object to collection, but how to collect good content is the key. You need to review the collection that requires multiple sites. Don’t fall in love with this site and classify all its categories. Make them all the same and then collect them all. That method is not advisable. One is that you will face the search engine K, and the other is that when others see that you are the same as other sites, they will not feel that anything is fresh, and others will not come. Your site, the average netizen will always visit those sites. They all have their own favorites. If they think your site is the same as others, others will not favorite or recommend you, so when collecting data, you must pay attention to the goodness of the data. And multi-faceted, it will be more effective to combine the good data from several sites and classify it on one of your own sites. This is the content basis for promotion!
Third: Some webmasters basically have no good ideas for updating and editing websites.
Just copy any website you see. The titles and everything are the same, and the update speed is relatively slow. Or you have to wait for a certain website to update before you update the same things. In this way, you will be slower than others. You Think about the next question yourself. Why are peer websites faster than you? Because they are harder working than you or better at using network resources than you. So in this case, what you need to do is to consider how to find resources and where. Find out how to update your website before they update it, and let them copy your content. This is the right idea, because the content of many sites is not original. You can search for their content sources to find out. Source, and then observe the time period when they update. Once you master this, I think you will also know how to do it, but it is best to recombine the things you collected and then put them up for update, that way the effect will be more ideal!
Fourth: Website access speed, this is a very critical issue
It will be difficult for users to come back if they think your website is slow to access, so before you promote it, you must consider where your user base is concentrated, and then choose Telecom, China Netcom, or dual-line. In this way, the access speed will be enhanced, and the previous foundation will also be improved. Now that you’re done, are you still worried that your website won’t be promoted?
Fifth: Let’s think about SEO issues. Effective SEO will bring a certain amount of traffic to the website.
I don’t deny this, but now some webmasters regard SEO as the life-saving straw of the website, or as a legal cheating tool. I think this is unreasonable. Good content is the right way. This is the unchanging truth. , let’s talk about a simple truth: If SEO is really that magical, those SEO workers would rather do SEO optimization for others. It is better to build a website yourself and rank many of your own keywords at the top of the search engine pages to increase the number of visits. The income gained is much better than helping others with SEO optimization. What's more, search engines will also evaluate those sparse keywords from SEO optimization, and then upgrade them. They will eventually consider whether they have blocked your site. Don't treat SEO as a panacea or a life-saving straw and do SEO indiscriminately. Target yourself. Reasonably optimize the website, and at the same time make the content of the website good, then the conversion rate of users who come through search will be relatively high, and at the same time, netizens will also promote each other about what your site is worth visiting. , this will be beneficial to your promotion!
Sixth: Let’s talk about competition in the industry
The competition in the industry is very fierce. If your website is not decent, do not promote it on other websites in the same industry or other websites. That way they will be alert and consider whether the development of this website will affect their development. At the same time, you will also make adjustments based on the reasonable structure of your website, so that their original earlier users can experience the advantages of the new functions. After all, those strong websites already have a group of loyal users, so in this case you You can only keep a low profile and concentrate on doing your own work well, and practice your internal skills well without any publicity or massive promotion. Only when you feel that you have the ability to compete with them will you compete with them!
Based on the above, we must lay a solid foundation in the early stage of promotion before promoting, instead of blindly looking at some promotion experience and messing around, which has no real meaning. This article is contributed by www.58hd.com