More and more business owners are beginning to realize the importance of a website to a business, just like the original business had to hang a plaque at the door. Then the birth of a corporate website is like hanging out its own plaque in the online world. Everyone knows that in real life, no one wants to locate an enterprise in an uninhabited place, except for military industrial enterprises and other special enterprises. Imagine that even if there is a company with a plaque in an uninhabited place, how many consumers will know about it? Will a company that no one pays attention to develop well?
If a company is listed on the Internet without publicity and promotion, it will be like the situation mentioned above, and no one will care about it, or even have no effect. The corporate website was successfully established, but after the enthusiasm subsided, I sadly found that it was not what I imagined. Because not many people will use the URL on the product package to browse the corporate website, except for people like me.
The website that the company spent thousands of dollars to create is sleeping on the Internet. Occasionally, you or your employees will open the webpage and take a look, only to realize that the company still has a website. After careful calculation, we spent money but did not get any meaningful output. As the website construction company said, the corporate website can indeed improve the corporate image, but how can it improve the corporate image if no one pays attention to it? It can only be a product for self-entertainment. There are even companies that invest tens of thousands to create an exquisite and dynamic website, but they just buy a vase. To be honest, some corporate websites are really beautiful and dazzling. 30 seconds of FLASH is enough to shock your vision and hearing. But then again, what do you get in exchange for spending so much money? It can only be the shining patterns and business cards on the cold screen, the domain name on the product packaging, and that insignificant desire to compare.
A website needs to renew its server and domain name every year, which are expenses that pop up. When even a penny of investment has not been recovered and they are still paying for this "child" that will not grow up, some business owners want to give up the website. But all companies have their own websites. If they don't have their own websites, consumers will think that the company has no strength, and the company's competitiveness will be inferior to its peers. On the one hand, enterprises feel that input and output are a burden; on the other hand, if they are not available, they feel that their competitiveness cannot be reflected. If the corporate website can adapt to the changes in the existing market environment, provide the company with its own competitiveness, and turn the burden into a benefit, it is an urgent problem that needs to be solved.
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