One of the core aspects of optimization is to position the website. If the website is not well positioned, no matter how hard you try, it will be in vain. So a very important aspect of website positioning is the selection of keywords. Regarding the selection of keywords, In fact, there are many principles. Today I will give you a few suggestions:
1: Don’t be greedy for too many keywords on the homepage. Don’t be greedy. If you are greedy for too many keywords, you will end up with the opposite result. In the end, you won’t be able to do any of them. You might as well concentrate on one or two. Of course, if you do general regional keywords, you won’t say anything. Regional words are also very competitive. For well-known areas like Yunnan Tourism, you can usually choose 3-4 words.
2: It is best for the keywords on the homepage to be in a system and not span too much. Each keyword is for a separate industry. Such a layout is difficult to lay out and make, and it will not necessarily take a lot of energy and time. You can do it in the end. That is, the relevance of the keywords must be good. I have encountered words that I set up for several industries, but in the end I was busy for a while.
3: Don’t compete with very popular keywords at the beginning. This is very frustrating, and you may not be able to make it even after half a year. It is better to choose some keywords with low traffic competition at the beginning. In fact, it is an expanded second-level word.
4: Keywords must be in line with the theme of your website. Don’t let your website content be a. Since your keywords have b, even if you have a ranking at the beginning, your ranking may gradually disappear. This is deception. Behavior that is inconsistent with the content of your website,
The above are my little suggestions for everyone, and they are for reference only.