It seems that I really need to buy a digital camera quickly. If there is anything worth taking, I can take it with the camera. If I have any ideas, I can post the photos on my blog and write down my thoughts. On May 1st, when I went to Café de Coral for breakfast, a small banner outside the window caught my eye - May 1st Shopping Festival. But it's a pity that this small banner is hung in a corner, not far from the garbage dump.
What inspiration does the May 1st Shopping Festival bring? Let’s talk about related festivals first. What do you think of during the Reading Festival? Reading, promoting reading and buying books. The Cultural Festival advocates culture and self-cultivation, so everyone goes to learn about culture. Teachers' Day, on this day, teachers are the greatest and teachers are the sun. Those who send cards send cards, and those who send flowers send flowers. Anyway, today is the teacher's day. During Qingming Festival (Double Ninth Festival), these programs are all sad, so don’t say too much, just let everyone know.
Okay, I briefly mentioned some festivals. I don’t know if you understand them. Normal human beings have an inertia towards festivals, and they will highly praise whatever festival they have. During the Reading Festival, everyone recommends buying books; during the Cultural Festival, everyone promotes self-cultivation; during the Shopping Festival, what everyone wants to do is go shopping. This kind of inertia cannot be changed. Can I use this human inertia to improve the company's sales to a higher level? I will also launch a festival. This festival can be associated with related products, and after being associated with the product, it can be I immediately searched for my company on the Internet (the issue of search engine optimization and SEO will be discussed later when I have a chance). Since humans have such inertia, come on, today is the shopping day of a certain company. Anyone who buys lamps from our company, Whether it’s a wall lamp, a chandelier, a floor lamp or anything else, the lamps you DIY with drawings and samples will be discounted at 30% off! And because it’s our company’s shopping festival, you can enjoy a 30% discount on lamps and lanterns, and you can also get our company’s precious VIPs for free. One membership number. If you want to know that it is very, very difficult to get a VIP number for a lighting factory website in Guzhen, unless you are a big customer who purchases N yuan a month, how about it? June 1st is our company’s shopping day. It happens to be Children’s Day again, and every purchase of 1,200 yuan or more will give you an eye-catching table lamp for children!
Or the above is too confusing, let me briefly summarize it.
Since humans all like these festivals and like to promote festival content, why can’t we let our own companies DIY a festival? According to the above theory, as long as the festival comes out, consumption will 100% increase. Since there is such a conclusion, why? Why don’t we hold a holiday? Also, can we take advantage of the holidays that are recognized by everyone to hold our own company activities? For example, the shopping festival mentioned above. Here in Xiaolan, Zhongshan, how many stores benefit from the Shopping Festival on May 1? How many companies hold activities on this day that are centered around the Shopping Festival?
I am sure that if you had promoted the shopping festival at that time, even if you did not make a lot of money, you would definitely make more than other peers.
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