I often see people discussing SEO on the Internet. Many novices will have such questions: Is the essence of SEO external links? Is the quality of external links high, the ranking will be good? SEO is a long journey worthy of continuous study. In this process, webmasters will inevitably hit a wall and develop some wrong views or opinions. This article briefly describes some wrong views that novices can easily understand:
1. Buy links. Some SEOers believe that by buying a bunch of good external links, the website does not need to do SEO and can also add keywords. This is an absolutely wrong view. SEO cannot be done simply by relying on external links. Internal SEO also needs to be done well, and both need to be done at the same time. Buying links does help your website, but you have to calculate the cost. Buying links also has a certain negative impact on the website. If the link is removed, there is no doubt that the website will be K. Although exchanging links is slow, it has high stability.
2. Only focus on the quantity of external links, not the quality of external links. External links have a certain effect on SEO, but if you increase external links too much, it will only annoy search engines. Search engines will have a special program to judge whether they are spam links. Therefore, increasing external links should be done in moderation.
3. When making external links, many webmasters require the higher the PR, the better, and the faster the Baidu snapshot, the better. Everyone expresses this view: Do not link to sites that have been dropped by Baidu K, for fear of being implicated. In fact, it turns out that PR is not that important now. It is not impossible to link to a site that has been dropped by Baidu K. The key is to see what kind of site the other party is. Sites that are updated every day with Baidu snapshots are not necessarily good sites, and there are also a large number of garbage sites that are updated every day.
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