I have long heard that when doing website optimization, server factors are also one of the factors that affect website rankings, and I have also experienced this. In the past, the server space of the website was unstable and the website was inaccessible for a long time. As a result, the ranking dropped. It's a mess, but this is caused by external factors after all. If the website itself doesn't have major problems, it will continue to stabilize over time. The webmasters who are watching this probably have similar feelings.
However, the company's website suddenly changed to a new server some time ago. Considering whether it would have any impact on the website, we tried to avoid changing it when there were many users visiting it. We chose to adjust it around 12 at night, so that at least it would not affect the normal access of users; we did some preliminary work. After the preparation work, the results still had a certain impact in the next 2 or 3 days. After going to work the next morning, when I checked the website directly in Baidu, I found that the snapshot had stayed at the snapshot of the day before yesterday, and it was not as normal as usual. is updated every day. The site www.9998.tv is a little better. After Baidu's re-adaptation for three consecutive days, it returned to normal. However, in the next few days, even up to the current site: www. 1168.tv was still affected to a certain extent. The other rankings and inclusions were normal. However, the snapshot date stayed at the date when the server was changed that day, and the site homepage was no longer on the first page of the search results. Many factors were taken into consideration, mainly There are several feelings that may have an impact:
1. The content of the site is related to the type of industry. It is mainly aimed at the medical industry. It may be a bit sensitive to Baidu. It will take a few days to slowly and carefully adapt to the environment of the new server.
2. There haven’t been many entrances to the external links of the site recently. Faced with this, this is the only way. After all, it is really difficult to find friendly links on such sites. Besides, there is not much time to spend on it. You can rely on the internal links of your own site to better improve the website structure and user experience.
At the same time, when changing servers, it is best to ensure that the internal information and structure of the website are optimized. This can only be guaranteed, and the website will be good even if you go there.
Recently, many webmaster friends seem to have received some comments, but this can be felt. Take the recent new site www.5518.tv as an example. It has not been included for a week. Compared with Baidu’s previous change of site inclusion, After the deadline, it is really slow. In the past, it was included 2 to 3 days after submission. Sometimes it was faster, but now it is a bit like the previous trend. After considering many circumstances, it feels that it should be normal. After all, Recently, some spam sites have appeared frequently, which certainly cannot avoid some worse effects. Just like last year during the Olympics, the inclusion of sites was extremely slow, and it is the same now. This year happens to be the 60th anniversary of the National Day. Do you think Baidu can be careless? It is said that Baidu has not included new sites recently, and Baidu's habit of "loving the new and hating the old" is no longer good, haha. I also mentioned this on my SEO blog. Regarding the impact of Baidu's latest algorithm on the SEO of new sites, Abin also summarized the knowledge discussed by friends and online and wrote an article on how Baidu's new sites should be SEOed. If you are interested, Friends can take a look.
Author: Zhengzhou SEO webmaster-Abin Website: http://www.strongseo.cn/