Recently, the search engine algorithm has been adjusted, causing the snapshots of some websites to be rolled back. What is the reason? To deal with this problem, you must do the following:
1. The website is not suspected of cheating
The search engine algorithm is fair, and any behavior classified as suspected of cheating will be punished.
2. Don’t change the frequency of the website frequently
Do not frequently modify the website's program, interface layout, content, and even the website's page titles, descriptions, keywords, etc.
3. Server stability
If the server is unstable, the search engine cannot crawl it normally, or if the server has unsafe factors (virus, long-term attacks, etc.), you will be punished.
4. Website content update frequency
Website updates also need to be done in an appropriate manner. Although it is one aspect of improving the weight of the website, it should also be done in moderation. For new sites or sites with relatively low trust, the site is frequently updated, and the web page snapshots will not be updated in time. The search engine's processing step is to first put the content into the cache server for analysis and processing, and then release the web page snapshots.
5. Website weight
Website content and external links are the two most important factors in improving website weight. For websites with high authority, search engines have obvious privileges and advantages in crawling them.
6. External links
Go to forums and publish posts related to the website; go to blogs that open large sites and post some soft articles; pay attention to site links, sites that search engines value, etc.; do not use mass messaging software, this is cheating.
7. Content originality
I often publish some original articles. Most of the articles on the Internet are often copied, modified and reprinted. It is wise to publish original articles to attract the attention of search engines.
Source of this article: http://www.taozuanba.com
Please indicate the source in the form of a link, otherwise please do not reprint.