How to revise SEO website? In fact, revamping website is not that simple. Website revision itself is a good thing. It is hoped that it can bring a new visual sense to the page to users and improve all aspects of the website. If the purpose of website revision is to satisfy users as well as search engines. Then you need to plan the website with SEO thinking, and design the website structure, keyword layout, page design, website content construction, how to handle URLs and other issues around SEO. Because SEO needs to reduce the loss of the website on search engines, it needs to be done so that the traffic will not decrease and the number of included pages will not decrease due to website revision.
In March 2009, the website of Hefei Beauty Gynecology Hospital, which I am responsible for, was revised. Previously, the programmer of the old website was written by ASP, but now the new version of the website is written by PHP program. How can we perfectly integrate these two programs now? At that time, I was confused because the old website in the early stage had already been included in more than 10,000 articles by Baidu, and its weight was relatively high. At that time, some people proposed to directly do a 301 redirect. But I think 301 redirects are bad from a network user's point of view. User return visits will be reduced. The user mainly comes to the website by searching for some keywords (especially the symptoms and causes of some diseases), but she does not find what she wants.
Based on my experience in website revision, I would like to give you a few suggestions:
1. First check which pages on the website have better Google rankings or other search engine rankings.
2. Submit XML site map.
3. Don’t change the website structure.
4. Retain the old version of website data. (Putting new and old websites together, it is recommended to create a virtual directory, also from a security perspective)
5. Increase external links to the website. The expansion of external links cannot just emphasize quantity, but also need to focus on quality.
6. Do not change the URL of the website.
7. The links between the new and old websites must be done well. This can guide the spider machine to crawl to the new site, so that the new site has a chance to be included.
Do not change the original URL rules of the website easily. You can add new URL rules, but do not change the original URL transformation. If the original URL rules are changed, all the addresses of web pages that have been included by search engines will become invalid. This is a fatal blow to the website.
Research work in the early stage of website revision is very important. Therefore, when revising the version, you must do a good job in the preliminary work
This article is written by the webmaster of Slimming Bar www.jfs8.cn: Contributed when I was a child SEO link exchange QQ group: 90108722