Last month, a client asked me on QQ whether the website would be punished if SEO was not done well. I replied that yes, you are talking about black hat SEO, using improper practices (usually cheating techniques), sooner or later you will be punished by search engines. I was chatting with a friend last night, and his third-ranked site was demoted. He asked me what was going on. I looked at it and said, it’s not a big problem. It’s mainly caused by your mass posting. Slowly do something original. It was restored.
Coincidentally, the client I went to talk to this morning was originally building a website. I recommended SEO optimization technology to him and told him that our company is a good company in Xinjiang SEO. He was very interested and asked a lot. In fact, this is the case. The customer may not be interested in IT informatization, but he must have a strong intention for effective marketing. He asked a lot of questions and finally asked, if SEO optimization will scientifically improve rankings, will other competitors' less scientific SEO optimizations actually lower rankings?
I said haha, he is indeed a big boss, his vision is really sharp. When he learned about a technology for the first time, he got to the point. I told him that there is such a situation. SEO is a situation where many optimization personnel use their own websites to optimize and strive for ranking. It is a bit like horse racing. The horse must be good, the jockey must be good, and the horse must be well fed and trained. If you are not technically proficient or your website is not good at all, you will naturally lose rankings. You said that SEO will not increase but will decrease. This is true. If the SEO optimizer doesn't understand it half-heartedly and mainly uses behaviors such as mass posting, joining spam links, etc., then the site he optimized will be easily demoted and ranked. There is also a serious situation where the optimizer has bad moral character. In order to achieve the ranking quickly, he uses a quick way to get ranked. The so-called fast is usually a cheating way. Such a website will quickly improve its ranking, and then it will be ranked soon. The search engine discovered it and punished it, and even the K site was downgraded, not to mention the ranking, and even the inclusion was not guaranteed, which would have devastating consequences.
Then I took a sip of water and told him with a smile that there is a more terrifying situation in the end, which is that the SEO optimizer has the ability to make you rank higher. It is difficult to rank you up, but it is easy to rank down. It is even easier for him to want you to rank down. He will use such bad practices to retaliate against you when you voluntarily terminate cooperation, especially when changing service providers. Timid customers will be frightened and compromise.
When the customer heard this, he was furious and said, "I know what you mean. Our original website was very good. Later, it was blackmailed by XX company. Now the old website has no visitors. Let's just make a new one this time and do it well." I met you today and as soon as I heard what you said, I felt that you were very reliable. I said be careful next time so that no one can threaten you. And after all, the vicious SEO incidents I mentioned are very few and have not been heard of in Xinjiang website construction so far, so don’t worry too much.
Everything we talked about later was pretty good. After I finished writing the website plan, I wrote this diary. I hope that fewer and fewer customers will be cheated and deceived. Every customer understands the basics of website building and promotion, just like when we decorate, everyone understands the basics. Only by keeping the same things, can we eliminate the vicious risks when investing in website building and SEO. If you have nothing to do, go to the webmaster website and browse www.xjwangzhan.cn. When you prepare for SEO, you will feel confident. In addition, I also clearly tell every corporate client who wants to invest in SEO here that bad SEO will really make your website decline instead of rising. It is like taking the wrong medicine. It will not cure the disease, but will only cause it. . Therefore, it is particularly important to choose a good hospital and meet a good doctor.