There are certain skills in website SEO. When talking about SEO skills, you must always remember that nothing can be overdone. The following seven key steps will help you optimize website SEO. Because each one is powerful, be careful. To use it, use your brain more, observe more, and use your hands more, otherwise you will be in trouble if you over-optimize!
1. Optimize according to search engine needs
Search engines have a set of rules for including pages and how to determine the page's PR value. Optimization should be done in the direction of search engines' known principles to make the website included the fastest and most effective way.
Then, we need to establish a highly instructive website navigation according to the needs of search engines, which is what we usually call a website map. A page that makes viewers confused after entering is difficult to retain. Visitors may leave immediately. Providing a location navigation map can not only make the user experience better, but also allow the search engine's main program to load more accurately and quickly. Enter and record the relevant content of the website, which will help improve the PR value of the web page.
2. Choose the most suitable keywords or key phrases for your website, and distribute them appropriately throughout the entire website.
Keywords don’t have to be limited to just one word or character. In fact, using keyword phrases allows you to better focus your content on your target customer groups. Once you find that the number of keywords has dropped, you must not hesitate to add more keywords to the page content. Keywords are an aspect of page content that is very attractive to viewers. We strive to ensure that the content pointed to by keywords is recognized by the audience.
Use keywords that best summarize the content of your website, and this keyword should generally be used by ordinary viewers when searching for a certain type of product such as the type of product listed on your website. Directly use different search engines to test it, see the results of the keywords you set under the search engine, and improve it.
When constructing your page content, make sure that the keywords you use to direct viewers to your site appear in the first sentence, and this is what search engines will display in their search results.
3. Update content at a fixed time every day
Once you have completed the corresponding optimization of the content and obtained a good PR value, you must also update the content at a fixed time every day. Be sure to remember that your competitors are always thinking of ways to better attract your current customers. Your customers Might be poached. If the website content is old and has not been updated for a long time, it is difficult to bring back visitors, let alone retain visitors, even if your website is very high in the search results of search engines.
4. Promote your website as much as possible
Read a lot and reply a lot in relevant topic forums. When replying, remember to include a website link in your signature file. This is a good way to promote.
After one or two months of launching your website, you will start to find that the websites you have logged into before begin to lead visitors to your website. Check what keywords these visitors came through, and observe the relationship between these keywords and the content they actually saw. If the real content they are looking for is not available on your website, you can add real keywords in a timely manner at this time. You can decide the keyword direction of your website based on the number of visited pages, or by extension, related pages should also be continuously followed up.
When your website has gained enough popularity, you need to accumulate all the traffic and let your first users help you promote the website. The key point is that your website must have enough content to attract them, so that they will voluntarily help you promote it. You can join a web game platform, such as Paopaowan, and then add a game channel to your website, do some promotion, and guide users to play the game. When users are addicted to it, they will spontaneously post on the website. Discussions, exchange of game experiences, etc. Even when users recharge in the game, the webmaster can draw considerable commissions.
5. Hire professionals if financial conditions permit.
Not all people have very professional writing skills. Hiring professionals to organize website content can help make website pages look clear, concise, and focused. Such website users feel more comfortable and are more willing to come back to browse again.
6. Make appropriate website links
Linking to other related websites is crucial to increasing PR. Don't use spammy methods (via blog links or linking to "link factories" that have no content at all), but make some content relevant. of, high-quality websites linking to your website. A series of reciprocal links is a very important link for highlighting web pages and improving PR value.
7. Use a URL that is easy to remember, that is, the domain name should be simple and easy to remember.
There is no substitute for a URL that is easy to attract and remember. Keeping URLs short and easy to remember is an important reason why the word engine Google search has entered our daily language.
The above are seven key steps to help you optimize website SEO. It does not mean that if you do the above seven to the extreme, you will get the best search engine ranking. You must use them comprehensively and evenly, and there cannot be too many. This is a kind of skill. I hope webmasters can use it flexibly, analyze specific websites in detail, use more brains, do more hands-on, and avoid talking on paper!
This article comes from Free Learning Network!