Anyone who has worked on a website has probably heard of SEO! I have just started learning SEO, so I will sort out my daily learning experience and send it to A5!
As far as the importance of SEO is concerned, I personally think it is quite important. SEO should be said to be an important part of the online marketing strategy. Doing SEO optimization should be said to be a very rigorous work. Shanghai Talent Network, I started optimizing from the following aspects!
1. Shanghai Talent Network SEO optimization preparation work, select keywords suitable for your website.
Before implementing website ranking optimization work, you need to determine your product keywords.
My website is the Shanghai Talent Network. After consideration, the keywords are set as: Shanghai Talent Network | Shanghai Recruitment Network | Shanghai Talent Market | Shanghai Job Search | Shanghai Job Search Network. The main keywords are ranked from front to back.
So what should we consider when selecting keywords?
1) Selection of keywords. The selection of keywords is the core soul of website ranking optimization services. Choose the wrong keywords and all your subsequent work will be in vain. Before selecting keywords, think about what words your customers will use if they search on the Internet. For these words, if your website ranks first in the search results, will visitors visit your website? Become your real What are the chances of getting a customer? The choice of foreign keywords is generally the most troublesome thing for domestic companies. Due to the cultural differences between China and the West, domestic companies often choose inappropriate keywords. Therefore, choosing good keywords carefully is the top priority of all search engine marketing.
2) Determine the destination for product promotion. Is your product positioned for users all over the world, or is it limited to users in China? Does it sell well in South America, or is it more exportable? If your product is just for export, there is no need to invest in domestic search engines. . If you want to focus on opening up the US market,
2. Basic work of Shanghai Talent Network search engine ranking - search engine optimization
Taking our Shanghai Talent Network as an example, you can choose a bidding-based website ranking optimization service or a natural search result ranking service. For Google ranking services, both of the above services are available. Google's most valuable and famous thing is its organic search results. One of the most basic tasks for ranking natural search results is search engine optimization. Search engine optimization is not simply adding web page titles, descriptions, and keywords, nor is it cheating on search engines. Rather, it is targeted to make your webpage more friendly to search engines and fully demonstrate your products and services to search engines so that your website can have a good ranking in search engines.
3. Further work on website search engine optimization - registration of category directories and establishment of related links
This work is relatively complicated. In addition to optimizing your own website, you also need to submit your website for registration to Chinese Yahoo!, Dmoz, NetEase and other manual classification directories. Because those categories include websites with products and services similar to yours, it will play a more positive role in promoting your website ranking optimization and indexing. The cycle of this work is generally relatively long, lasting 1-2 months. Apart from optimizing your own website, this is the most important part of your work.
4. Website search engine ranking tracking
SEO is a long-lasting job, and you can expect your website to have a good ranking. This ranking will be directly proportional to your search engine optimization skills and the work you do to promote your website to the outside world. It’s just that your ranking will not change significantly within a certain period of time. You need to continuously optimize the structure of your website, track and analyze access logs every day, and target some relatively low-ranking keywords. Optimize. And also maintain your website content constantly updated.
My website: Shanghai Talent Network www.blzpw.com
My QQ: 422842606