Looking at the Internet, there are so many websites in recent years. Those who can program and those who cannot program have their own websites. However, with so many websites, what is the purpose of making websites?
The first is purely for fun, of course, there are relatively few such enthusiasts. The second is corporate websites. The function of such websites is naturally to display company products and other functions. The third is some professional large-scale website operation stations, such as Sina , Tom, Sohu and other comprehensive information sites, as well as search engines such as Baidu and Google. These websites mainly rely on their services, so we cannot compare with them. Fourthly, we do not have many With a strong economic foundation, those who want to make some pocket money from their websites, this type of website accounts for the majority, so now we will mainly analyze several ways to make money on this type of website and share them with everyone!
First, let’s analyze the profit model of large websites, which can provide some reference for the profit methods of our small websites. First, the information category. The profit of this type of website relies on the content of the website (real-time information) to attract a large number of people to browse its site. Therefore, such a website mainly relies on its own large traffic characteristics and uses advertising as its source of income (like Sina 163, etc. Advertising on their website is not an ordinary price), second, industry type. This type of website mainly relies on the industry nature of the website and uses existing resources in the industry to attract a large number of people in the industry. , while providing functions such as transaction and trade. This type of website mainly focuses on the professionalism and industry segmentation of the industry. The smaller the industry classification, the more obvious the target group. Therefore, the profit points of this type of website are: 1. Charged downloading of professional resources ( For example, some paid music download sites, etc.). 2. Provide a product trading platform to collect transaction commission fees (such as Machinery Network, etc.). 3. Advertising fees (for such a professional crowd, of course some are willing to pay advertising fees to advertise their own related products). There are other categories for large websites. Let’s analyze these two typical categories for now.
Second, discuss the profit model of our small site. The first point mentioned above is about how large sites make money. Maybe everyone has more or less understanding of how websites make money. So how do small sites make money? Traffic, what’s the use of a site without traffic? However, how do we convert traffic into money? This is another question. Let’s do an analysis on the current profits of some small sites. It is also professional. You must remember that no matter how small the site is, if you are involved in a certain industry, you must be specialized. For example: QQ space resource category, which is the most common small site, so how to specialize in it? Just a small QQ space resource category, which is divided into many small categories, such as QQ space large picture module, QQ space FLASH module, QQ personalized message module, etc. As long as you complete one of the small modules, you will not be far from large traffic. Take QQ personalized messages as an example: a site that specializes in QQ personalized messages, then what you have to do every day is to create some more creative messages yourself, and stick to it every day! Users will naturally come. Because of your professional content, because your content is useful to them, only in this way can users be retained! This is just an example. There are many ways to retain users. You can use this as a reference to use your imagination and make one. Creative site! Obtaining users is the prerequisite for getting traffic! With users, there will be traffic. Next, it is really an analysis of the revenue brought by the website. With traffic, we currently have two ways to make money: First, make some reputable advertising alliances (What is an advertising alliance? If you don’t understand, just search it. Most of them do The webmaster of the website should be familiar with this term), such as Google Adsense, First Video Advertising Alliance, etc. You can search for some alliances with good reputations on the Internet to do it, because this is related to whether you can get the money in the future. question. Put these advertisements in a more conspicuous position on your site. When users browse your site, they will see relevant advertisements. If they are relevant to users, someone will click on them (this is the key to building an advertising alliance). At this point, you should understand why traffic is the prerequisite. The greater the traffic, the greater the possibility of clicking on ads! The greater the possibility of increased income. This is how so many small sites make money now. Second, content is king. Only by becoming a paid member can you find the resources on your site. It is relatively difficult to find such a site, but the customers of such a site are relatively stable and may increase. You can try this method. But you must have relevant resources, otherwise, you will waste your own efforts and not get paid.
I have written so much just to let you know how to create benefits for yourself by building a website. I am new to this industry and am not very proficient, so we have to study and learn together. I hope you can give me more encouragement! The above are purely personal opinions. If you have any other questions, please criticize and correct me.
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