Liu Qian's magic show on the Spring Festival Gala set off a wave of "magic craze" across the country, which made Xiao Shi, a junior at China Institute of Metrology, very happy. Because he is not only a magic enthusiast, but also runs a magic website to sell magic props and teaching videos while displaying and promoting the art of magic performance. During this period, the daily click-through rate of his website soared, and his turnover naturally increased as well as the click-through rate. When asked about the website's profit, Xiao Shi happily raised his hand and said, "It can reach five figures in a month."
All my college classmates worshiped him as their teacher
"The greatest benefit of magic is that it can make people happy and bring happiness to everyone!" Xiao Shi, who has loved magic since he was a child, was already a magic master in high school. The same deck of cards can be randomly shuffled to produce preset colors and patterns; three sponge rabbits are stuffed in and out from the palm of your hand under your nose. You just can't guess how many rabbits he has in his hand. …
Xiao Shi performed a few little magic tricks in front of reporters. In fact, he was good at juggling. When he was in high school, he often represented his class in the school's cultural festival performances. When he arrived at China Institute of Jiliang, he also used these little tricks to gather a group of die-hard "fans" in the class and surrounding dormitories. Everyone ignored him. Call me Master and ask him to learn magic. "I learned these magic tricks by myself by looking for video materials on the Internet, and gradually I became proficient in the techniques." Xiao Shi said that he had never really been a teacher.
"The idea of selling magic props was actually purely accidental." Xiao Shi told reporters that one of the Christmas class activities in his freshman year was for students to give gifts to each other. "Since my magic is so popular with my classmates, why not sell it?" How about giving it as a gift?"
So, he suggested that everyone perform a little magic trick for each other and then exchange each other's magic props as gifts. Xiao Shi's idea was adopted, and he and a classmate went to a magic manufacturer in Yiwu to purchase goods with 1,500 yuan borrowed from a friend.
The event was very successful, but in the end the goods worth 1,500 yuan only sold for two to three hundred yuan.
Create a magic website and earn over 10,000 yuan a month
Just when Xiao Shi was at a loss what to do, the boss of the magic manufacturer in Yiwu found him and asked him if he was interested in helping him manage the company's magic website, and Xiao Shi agreed. When he was a website administrator, Xiao Shi did not earn a penny in salary, but he accumulated experience in website management and met a large number of customers and friends who like magic.
At the end of 2007, Xiao Shi founded a magic website with a like-minded friend, mainly selling magic props and teaching videos. In order to meet the needs of different consumer groups, Xiao Shi sells a full range of products, including expensive professional magic props and gadgets worth a few yuan.
Since the website was launched more than a year ago, it has received thousands of clicks every day and has been relatively stable. However, Liu Qian's sudden appearance in the Spring Festival Gala did bring a lot of business opportunities to Xiao Shi. He said that during this period, the daily click rate of the website suddenly increased sharply, reaching tens of thousands every day. Sales volume is directly proportional to the number of clicks and will increase at least 5 times.
Xiao Shi is very optimistic about the magic "business" in the future.
"Nowadays, there is a lot of work pressure. When young people have free time, as long as they spend a small amount of money to learn a few magic tricks, they can perform them in front of their family, colleagues and friends. It can not only relieve the pressure of study and work, but also enliven the atmosphere. It will definitely Very popular." Xiao Shi is very confident about his website.
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