Having to work and open a shop to earn extra money at the same time is a fantasy for many "office workers", but Tian Xiaomei, a 25-year-old Kunming citizen, has done it. Currently, Tian Xiaomei can earn more than 3,000 yuan per month through her stores on Taobao and other websites. How does she do it?
Tips for getting started: Use search engines to prevent fraud
Tian Xiaomei, who loves the Internet, started paying attention to online stores in 2008. There are a dazzling array of digital products, fashionable clothing, trinkets, etc. on the Internet, which makes young and fashionable girls very tempted. After trying, she finally decided to open an online store on Taobao. In September 2008, under the guidance of professionals, my little girl successfully registered on Taobao (the process is very simple: get in touch with the website administrator, send a copy of your ID card and household registration book, and then open a bank account. ). But a new question arises: What products are good to sell? How to choose reliable purchase channels?
"This was a long learning process. It took me more than four months, after consulting many people and reading nearly a hundred related books, before I figured out a clue." Tian Xiaomei recalled. First, she selected the products suitable for her distribution - women's health care products and facial masks, and found a reliable supplier. The trick is to enter "product name + scammer" into the search engine to understand the reputation of the product and effectively prevent being scammed. "This laid a solid foundation for my future business." She concluded: If the supplier is reliable and can provide cost-effective products in a timely manner, it can get twice the result with half the effort.
The secret to getting rich: Persistence is victory
During the actual operation process, Tian Xiaomei discovered that although opening an online store does not take up time during the day, it still takes a lot of time and energy at night. "The life cycle of an online store is about half a year. During this half-year period, 70% of new online stores may have been eliminated due to poor marketing and few customers. Therefore, this entrepreneurial model also particularly tests the entrepreneurs' ability. Patience and technology." If you want to "survive" on the Internet, you must learn to "speak frequently" and give your store a trendy and easy-to-remember name. Most people who shop online belong to the "new generation". If they think the store name is too vulgar, they may not even enter. Next, the store owner vigorously promotes his or her store through postings, QQ, picture links, etc.
When talking about the secret to getting rich, she blurted out: persistence is victory.
Store opening guide
Cost of online store: Currently, there is no charge for registering and opening an online store on some large websites. However, if the store owner wants to promote the website in a prominent position and link to the online store, he needs to pay publicity fees, which range from five to six hundred yuan. ranging from several thousand dollars. If an online store owner needs to rent a warehouse for inventory, this will also incur costs. If you open an online store to help suppliers sell goods on a consignment basis, the operating costs incurred by unified shipment and distribution will be smaller, but the profits will also be thinner.
Product selection: With the popularization of the Internet, more and more people will visit online stores, but they are still mainly young consumers. Therefore, it is recommended that entrepreneurs mainly choose to sell cosmetics, women's clothing, digital products, etc. online, which is easier to open up sales. .
Market risk: Online stores have the advantages of low costs and low risks, but there may be fraud on the Internet, and consumers are very concerned about this, so store owners must carefully protect the reputation of their stores, otherwise they will not survive. Take clothing as an example. A piece of clothing that looks beautiful on the Internet may not be of the right size for the buyer, so the store owner would be better off opening a "lattice store" in real life to facilitate people to try it out.
Article source: http://www.feizhuliushipin.com