At present, many small and medium-sized enterprises in China always set up good websites and ignore them, thinking that they can attract a lot of customers by simply publishing the corporate website on the Internet. This idea is wrong. The website is just a way of expression for customers. For the company's website to be searchable by target customers and establish cooperative relationships, online marketing is essential.
To do a good job in online marketing of an enterprise, we must start from many aspects.
1. Email promotion: This method is the oldest and traditional, but it has a certain effect. Due to the popularity of today's information-based office, corporate email has become a daily tool for communication inside and outside the majority of enterprises. Promotion through email has a high popularity rate.
2. Search engine promotion: According to a survey on netizens’ online habits, online shopping through search engine searches has become the most important way of online shopping.
3. Online advertising: Nowadays, Internet advertising has indeed become an important way for enterprises to practice online marketing. Online advertising is becoming the main method of online marketing for business owners due to its relatively low cost and wide audience.
4. Blog marketing: At present, the most important means of domestic Internet marketing have been concentrated in website forums, blogs and other places. Blogs can enhance the popularity of people and enterprises. As long as the theme in the blog is novel and attractive enough, you can get a lot of benefits. The social sensation can be regarded as the success of corporate advertising that the company wanted to achieve in advance.
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