With the adjustment of Baidu's algorithm and the increasing improvement of Baidu's search technology, it has recently been discovered that Baidu's monitoring of websites has become more and more strict. In the past, if you made some minor modifications to the navigation column or sections of the website, as long as it did not involve the title of the website or the keywords of the website, Baidu would basically not punish the website. But it is different now. If you make some modifications to the navigation bar column, the consequences will be: the home page snapshot will be restored and the keyword ranking of the website will drop. The following is an example to illustrate.
Take the College Student Employment Network as an example. The Baidu snapshot of the homepage on June 5th was from June 1st. I had nothing to do at night. I opened my website and read the homepage over and over again. I always felt that I was not satisfied with the navigation bar columns of the website. I was not very satisfied, so I changed the two columns of the navigation bar: Employment Situation of College Students and Employment Concerns of College Students to the topics of College Student Employment Policy and College Student Employment Rate respectively. On the morning of June 6th, I visited site: www.365cfu.cn. The result shocked me. I took a snapshot of the homepage back to May 22nd. The traffic of the website dropped a lot that day. I checked again and found several keywords on the website. I don't know where it went.
In the past few days, I have seen this news everywhere on the Internet: "Recently, Baidu will carry out a large-scale update of Baidu search business, and the new Baidu ranking rules will be more conducive to user experience. About the ranking algorithm that webmasters are more concerned about , the person said that the new algorithm will be integrated with Baidu’s self-developed intelligent identification system. Illegal external links, forum signatures, etc. will only be included in the statistics of external links and the penalties for illegal SEO will be increased. As the first batch of Baidu punishment targets, there are many well-known websites such as the NBA. "Now my online snapshot happens to be 5.22. Will my site also be banned by Baidu? I am really worried."
I'm worried, but I've been updating original or pseudo-original articles these days. Fortunately, Baidu still includes them every day, which gives me a little confidence. This morning I went back to the site homepage and found that the snapshot has returned to 6.1. Although the snapshot is not the latest, I feel a lot relieved.
From the above examples, we can easily see that Baidu has become more and more strict in monitoring websites. As a webmaster, especially a newly opened website, you should never modify the title and keywords of the website unless absolutely necessary. For websites It is also best not to adjust the navigation bar and various sections of the website. Now is the period of severe crackdown by Baidu. I hope this article can be of some help to the majority of webmasters.
My writing skills are not good, I just want to express some of my opinions. I am not afraid of your criticism, but please don’t curse others. Copyright statement: This article was originally created by the webmaster of the College Student Employment Network (http://www.365cfu.cn). Reprinting is welcome. Please keep this information for reprinting. If it is deleted or modified, reprinting is prohibited.