The enterprise website is different from other personal or portal websites in that it has a very special purpose. Large enterprise websites rarely do optimization or SEO. When communicating with netizens in the SEO group the day before yesterday, he mentioned: The business of his company is very good, and the boss will not think about optimization at all. I believe that this idea is basically the same among the owners of other large companies or small businesses with very good business. But there are still many small businesses that persist in surviving under the clutches of the financial crisis. It is the work that enterprises need to do to show more of themselves on the Internet through rankings.
Now on Baidu on the Internet, many people say that they guarantee how many IPs and how much real traffic you will have in a day. For enterprise websites, do you need this traffic? Do you care about the amount of IPs? Once upon a time, IT168 guaranteed to throw it to me every day. I got more than 300 IPs because I advertised on their site. But regardless of the authenticity of these IPs, at least my company: Fang Wei Technology - a professional supplier of GPS electronic dogs, has not generated a single business due to these IPs, and these traffics have not increased the popularity of my products.
Yesterday, I just ended my cooperation with a GPS website. I placed a picture advertisement in the download channel of the other website for a month. The location is of course very good. The advertising fee was 400 yuan. Last night, the other party asked me, was it worth it? I was very direct. He said: To be honest, I don’t know if it’s worth it. I can’t say it’s worth it. No, 400 yuan, such an obvious advertising space, and a soft article published (of course I wrote the soft article), it’s worth it. But it feels like it’s not worth it, because my investment of 400 yuan did not produce money of equal value.
The other party listed a bunch of reasons to me: If you think 400 yuan is not worth it, it means two problems. First, you still don’t understand advertising; second, you don’t know how to weigh the effort and reward. We download the IP of the channel every day. It’s 1,500. For a month’s worth of advertising, we should have placed it for you for almost 40 days, that is, for 400 yuan, about 60,000 people have viewed that advertisement.
It is undeniable that what he said is reasonable, but regarding the traffic of these 60,000 people, in the past 40 days of display, coupled with the data monitoring in the background of my website, not many IP addresses came from the other party's website. This 6W display volume did not bring me back 400 yuan in return. Perhaps this advertising effect will take place in N months, but entrepreneurs? Can you hold on until the flowers bloom and bear fruit?
Traffic is an This is the ultimate goal of enterprise SEO. Original article, please indicate when reprinting: Fang Wei Technology—GPS electronic dog supplier.
This article is contributed by the webmaster of http://www.navgo.cn QQ:410415141