First of all, I would like to state that I am neither a sales guru nor a sales expert. This article is only for discussion and learning exchange.
Everyone is welcome to give me feedback on the practical results, and I will discuss more feasible solutions with you (QQ group: 8691172)
At the same time, if you don’t have a website/domain name/or anything else to sell, this article is also worth learning.
In fact, no matter which department you work in, no matter whether you are engaged in sales - for example, if you are engaged in accounting, personnel, information, production and other department services, you are still related to "sales", you also have your "customers", you "Sales" are also needed.
Usually your customers are so-called internal customers, who may be your department heads - you must sell them your project plans, salary increases, perspectives, values, promotions, etc., or your customers may be your colleagues. ——You must do your best to sell them how to work harder and how to focus on their own work. It may also be that your customers are people from other departments. The most important thing is that when you see the two words "sales" When you read the word “sell your products or services”, don’t just think of your website, your domain name, or the products or services your company sells. The most important thing is that you have to think of you. of intangible, unique personal products and services - yourself.
Because you have to sell yourself and your ideas to advance your career, business life, or political career, earn more respect, and increase your success, influence, and earnings.
Closer to home, for a superior website or domain name sales expert, he understands that the most important way to sell the website or domain name in his hand quickly is to let the other party make a decision faster. Because the faster you get the other person to make a decision, the more likely you are to get what you want. On the other hand, the longer you give the other person to think about it, the less likely you are to sell the site.
Some website owners may have participated in negotiations, sales exercises or training, such as Chen Anzhi's "must", and sometimes they may go straight to the topic when they first contact customers. This is fine for some potential buyers, but for the vast majority it is too pushy.
The one exception is that unless you realize the importance of getting the other person to make a decision quickly, you won't become a real sales or negotiator because you haven't learned to use timing.
To sell a website, you generally have to go through the following stages.
Of course, sometimes these stages may occur at the same time.
First, establish your goals—find people who need your website.
As the old saying goes, be prepared in everything. My college classmate has a more classic saying: The more accurate you aim in the wrong direction, the farther you will go wrong.
Like an Olympic shooter using someone else's rake as a target.
Second, judge quality – find someone who can afford your website. Sales is a business, and the business has to make money, so you shouldn’t waste your time on people who simply can’t afford your website.
Third, find a way to make the other party want your website, and more importantly, make them want to do a deal with you. This step is very critical. If you close the deal before you've successfully aroused the other person's desire, you're probably just forcing the other person to buy something they don't want. And it's very difficult to do that, which means you may have to lower your price to get a deal. Doing so rarely improves customer satisfaction; it only makes customers feel like they were cheated or pressured into making a purchase.
Finally, let people who are interested in your product make their own purchase decisions.
As success master Chen Anzhi said, after you finish saying what you need to say, the only thing you have to do is two words - "Shut up."
If you can learn, practice, learn again, and practice these steps, you will soon be a website sales expert.
Likewise, you can transplant this strategy to other products or services.