The time to do a second-hand website is not long, nor is it short. But let’s be honest, I spent a lot of experience on it. I have always hoped to get help from online friends, but there are very few communication articles about second-hand websites on the Internet. Most of them are friendly links. Sorry. So I will write something first. If you have any ideas in the future, I believe I will continue to write. I hope to make second-hand products. Friends who like second-hand products will support me. In addition, I will definitely apply for original creation.
I always hope that one day I can make a lot of money from my second-hand website. Haha, I think many webmasters think the same way. I think that when doing second-hand websites, one thing must be clear: we are a service provider. Everything starts with service, and I want to insist that one day, all of us will be successful.
First, we analyze the characteristics of second-hand websites:
1. What we do is a localized network. When we buy second-hand products, what do people want? The most direct point is: saving money. Therefore, we hope that our members can achieve the most cost-saving regardless of whether they are buying or selling, and the first key element of cost-saving: local area (or freight). So we strive to build a localized network. In order to reflect this, my website has undergone three transformations: we first used member and visitor IPs to analyze the location of the information publisher to determine whether the information source is local. As you know, it is the latest and most complete. There are also many addresses in the IP address database that are not detailed, so we then used mobile phone ownership verification to determine whether the source of the information is local. Finally, after a period of adjustment, we directly blocked all non-local information through the above two methods. In this way, we ensure the localization of information to the greatest extent through procedures.
2. Analysis of the second-hand network’s member groups. We have made a detailed analysis system of the members on our website. We have come up with some tips: among the member groups, the most frequent visitors to our website are professional second-hand dealers. The information they give us The website adds sales and purchase information every day. Because of them, our website maintains more information every day. It is this group of people who remember our website the best, haha. Secondly, most of them find our website through search engines. Most of these members are looking for second-hand or have a small amount of idle items to sell. Generally, after registering, they log in once or twice, post one or two messages, and then disappear; of course; Some will also note down or bookmark our domain names for easy access next time. What is the purpose of doing member group analysis? This also provides us with ideas for future profits, hehe. The reason why we attract a large number of temporary members is actually to better promote sales for professional second-hand dealers. Since we help them make money through promotion, I think those second-hand dealers don’t mind sharing a small amount like ours. If you give us a little bit, we will work harder to promote them. If you don’t distinguish between us, then you should work hard to promote it yourself, haha. We all complement each other.
3. Thoughts and concerns about whether to involve an intermediary. I have been thinking about developing an intermediary service program for a long time, but I haven’t started yet. On the one hand, I am considering that the time is not very mature. On the other hand, I am also considering whether it makes sense to do this, what products can be used, and what way to do it. Because we have always strongly recommended "face-to-face transactions", but it is inevitable that some members and some products cannot be "face-to-face transactions". At this time, we thought of "intermediary transactions". We want to ensure the safety of "non-face-to-face transactions" in this way. I hope you all have any ideas and share them with us. The profit model of second-hand websites: I have already mentioned some of it above, but like the "service" I mentioned at the beginning, it is the best way we can use (I think of it, there is a better way to say it). Nowadays, many websites are advertising, hoping to make profits through online advertising. However, in my opinion, as a localized network, second-hand websites have relatively few pageviews, so it is more difficult to rely on online advertising. If you can use local advertising, maybe your website will start to really make money. What I want to say is "local advertising" or this is the wrong word, but I believe everyone can understand it. I hope to form an alliance with my members, an alliance where everyone can advance and retreat together and help each other. I think such an alliance needs to operate offline. The specific operation method is still being planned. I hope to find friends to discuss it. Welcome to add QQ: 274803636 www.80731.cn (mark "second-hand network")