I came back from the exam this morning and found out that PR summer gifts were being given away, so I quickly wrote an article: Big PR update on June 24, 2009. Feiyan Blog has a PR of 3. After updating several websites as usual, let’s talk about how to improve the PR value of the website. I'm not talking about how to quickly increase the PR value, because if you use certain cheating methods to increase the PR value, you will probably be knocked back to your original shape next time.
1. Use excellent friendly links to increase PR value
This is known to be the most important, but not everyone can do it well. The PR of the website that is looking for you to change links may be good, but its export links may have exceeded 50, and its Google snapshot may still be N days ago. My blog exchanges purely friendly links, so it doesn’t matter any blog. For some of my other websites, generally the exchange of links must meet the following three conditions:
(1) Baidu and Google include more than 100
(2) The search engine site homepage ranks first, or is guaranteed to rank first.
(3) My website’s PR is x, then the websites I exchange links with usually have a PR greater than or equal to X-1.
If the other party’s website has good target keywords on the homepage, whether it is Baidu or GG, you don’t need to consider the above conditions.
2. Export links to increase PR value
The PR value of the website navigation station will be higher than that of other websites, and it will rise faster. GG’s reference standards should include the quality and quantity of exported links. Find a few websites that you often visit or websites that are important and they are unwilling to exchange friendly links with you. Take the initiative to link to them and do a good job. Anchor text, this should have a small effect on improving PR value.
3. Internal links on the website increase the PR value and also provide keyword weight.
This is actually quite useful, but many people tend to ignore it or are too lazy to do it. There are generally two situations when using internal links:
(1) The internal links must have a good tree structure or ring structure. People who have studied network engineering or computer basics should know the characteristics of these two topologies. If you want to improve the PR value of some corporate websites with few pages and external links, you can make a fuss about this. The mutual links between various pages are very reasonable. Don't let spiders enter dead ends, and search engines will naturally give you a good weight.
(2) Pay attention to the use of anchor text for internal links. Regarding the concept of anchor text, please refer to the basic introduction to SEO I wrote earlier. Generally, anchor text can point to your homepage or a certain column page, then you can use target keywords or column keywords as anchor text. If it links to a certain page, I believe it must be for a certain keyword.
4. Use backlinks
Backlinks are not friendly links, but include friendly links. Many webmasters know how to post links to their websites on Baidu Knows, Baidu Tieba, Baidu Encyclopedia or other highly weighted sites. But many lazy webmasters just use group messaging software to post like crazy. How can I put it, if the effect is very good and everyone uses it, it will still be the same, right, haha!
As Baidu and GG begin to pay attention to certain links with ulterior motives, it is difficult to say whether there is any benefit to posting links on their territory. If you have time, you should find more small websites with good weight. As a website manager, you must often browse some well-made websites of the same type. Remember to leave your name when you pass by, haha. Nowadays, in order to attract comments, many blogs can display direct links in comments, and their weights are good; and many people will use portal blogs for backlinks and advertisements. There are many similar methods, let’s summarize them by ourselves.
5. Different websites link to each other
If you have several websites on different IPs, you can link them to each other. It doesn't matter even if they are on the same IP. My blog often writes soft articles for my other websites. Although there is no traffic, it is regarded as a high-quality off-site anchor text. This point is very simple. Usually when exchanging friendly links with other webmasters, they rarely add anchor text. You might as well add anchor text to your own website.
6. Use a purely static site map
Many programs can produce sitemaps, but I still like to make a static sitemap.html myself. It is better to write it in more detail. In addition to the column anchor text, it is better to add a little description. Similarly, XML sitemap is also essential. The Yueguan Blog probably classifies and summarizes the articles it has written this year every year. Such articles are actually similar to a sitemap.
7. RSS increases weight
It is troublesome to do this. It is not difficult for major websites or RSS aggregation websites to automatically use robots to do it. My suggestion is that if it is just for one website, then apply for ten more mailboxes to use RSS aggregation such as fresh fruits and shrimps. Apply for ten more accounts on your website, and collect new articles after your website is updated. This is indeed very laborious, but if you don’t have many websites, you might as well give it a try. And RSS aggregation may also bring a lot of traffic.
8. Network factors
I am not advocating that my network is good, but I found that I put a single page on the server of the Education Network + Scientific Research Network. I applied for the domain name for less than a month and the PR went directly to 4. Of course, the quality of the only two external links was Very high. So I think it is still essential to use some virtual hosts or servers.
9. Make the website as original as possible
This should not be written at the end, because the most important thing about a website nowadays is your content. My website currently basically uses original or pseudo-original ones, so the weight, traffic or PR value are all good. For pseudo-original methods, please refer to this article. For online store websites, please note that buying links in large quantities is not the only way. Writing something messy about the online store will be more effective than updating 10 products a day.
10. Use secondary domain names to increase the weight and PR value of the primary domain name
It is somewhat similar to Article 9. For the importance of second-level domain names and the difference between second-level domain names and root directories, please refer to: The importance of second-level domain names in SEO. Let’s take an online store as an example. Use new.shop.com to update some original or pseudo-original news, and use blog.shop.com to write some messy stuff after work (or your reflections after using the online store products). , use bbs.shop.com to add a communication platform and so on. For a blog like mine, I don’t mind exchanging links with original second-level domain name blogs.
11. Page problems
I wrote an article before: The purpose of SEO is to standardize web pages, not cheating and fraud. I believe that no one wants to see a website with confusing pages, a lot of pop-ups, and ads flying all over the place. If your bounce rate is above 50%, sorry, it is difficult to have a high weight. Search engines must be responsible for search users.
12.Another one: RP problem
Just kidding, but RP is indeed the biggest factor. Haha~
The role of Google PageRank is not particularly great, but I think those who have carefully read this article should know that the process of improving PR is actually based on the weight and standards of your website. An excellent website is one where every detail is well done. In place. Today’s writing is a bit high, so I’ll stop here! If you don’t understand the place or can add to my article, please leave a message!
This article is reproduced from Feiyan’s blog, original address: http://www.feiyan.info/53.html.