There are currently a large number of QQ group search and exchange groups for friendly links. Therefore, it can be seen that many webmasters pay more attention to friendly links. Some corporate websites even have friendly links occupy a large part of the website layout. It can be said that they are just for ranking and do not care about the appearance. But what is the specific effect?
In fact, this point is difficult to evaluate, because SEO is a complex. A website with good keyword ranking and stability is composed of details and a lot of hard work. However, if a website cannot rank well, it may be caused by a small problem. Yes, it can be said to be a negative vote. So for corporate websites, creating external links is much simpler than enriching website content. Especially for professional SEO companies, it is difficult to manually update website content every day when there are more customers. In contrast, it is easier to create mass external links. This will actually be effective in the early stage. Under normal competition, it is basically enough for a corporate website to have 100 external links included in Baidu. If the impact of backlinks on the ranking of the website is to be scored, it will be 100 points. I can only give 20 points.
Why is the ranking still unable to rise or is extremely unstable? This question is also a question I often encounter from customers. If you drop it after a few days, it doesn’t mean I didn’t do it??? This is what I did before Many SEO companies leave their clients with questions. The ranking is unstable. To analyze the problem, we first look at the factors that affect the ranking one by one.
I think all webmasters know that the most important thing about SEO is internal optimization. A well-optimized website will definitely rank higher over time even if it does not have many external links. However, a website that is excellent on the outside but ugly on the inside may have a short period of time. ranking, but will eventually be abandoned by search engines.
Therefore, when webmasters have high-quality backlinks, they should pay attention to high-quality internal website optimization.
But having said that, any Internet company that is mature in basic SEO technology and operations, such as the internal layout of the website, categories, internal links of the site, keyword density, etc. will basically have no problems, so where will the problem lie? It is not difficult to find the reason. Regularly updating website content is often ignored. In fact, this kind of neglect is not that SEO does not understand, but that this kind of update is really difficult for Internet companies.
First of all, SEO companies must either be small companies or individuals to ensure rankings. It is even more difficult for individuals to ensure regular updates, so the rankings often drop. For small companies, the technical power is limited, so for small companies, technical strength is limited. The operation of old customers is more to send out external links. Firstly, there are not enough manpower to create content. Secondly, even if they have time, they don’t know what content to add is more suitable. In fact, the biggest problem is that it is very troublesome. Even if a technician is dedicated to website updates, and one website is updated three times, several websites cannot be completed in a day. If there are dedicated technicians in charge, it will be difficult for small Internet companies to rely on these customers to find those installments. Said that the cost is difficult for such a company to accept. To put it bluntly, it is a matter of funds.
Therefore, if we look at the problems layer by layer, customers have a huge problem. The legacy left to today’s Internet companies in the era of rampant Internet companies is that most Internet companies are scammers. So now if Internet companies want to get customers, they have to wait until the customers get them, and the money is paid in installments. Nowadays, customers want to make horses run fast even if they don’t give them grass to eat. Is this possible?
As a company that specializes in SEO, I know very well that other Internet companies operate in any way. When talking to colleagues, they often say, "Hey, customers keep asking to change the website. It's so troublesome and time-consuming." There are so many technicians here, how can you support them (Coco SEO).
In fact, for our company, we have different ideas. Why do we drop very few customer rankings? We never tolerate customers. If you want me to do good things, you have to make me full first, and the second is the website. , SEO websites are different from display websites. There is never the best of both worlds. We can only try to take care of both. As experts, we must guide customers: if you want too much beauty, you must pay the price of losing rankings. Therefore, for those issues where the SEO company's ranking is unstable or cannot be achieved, the client and the SEO company each share half the responsibility.
This article was originally written by Enlightenment-Conquer Paradise (http://jf2036.blog.163.com/) and was first published on jf2036.blog.163.com. Please indicate the reprint! Welcome to provide opinions for learning and exchange. QQ:251059052