Let me quote a truth first: content is king, links are king. When a website is just taking shape, it needs strong external links to support it and increase its weight; and when a small website gradually develops into a medium or large site, in addition to the support of external links, it also needs internal links. System support, otherwise it will be difficult to obtain better traffic. Therefore, it is very necessary for us to do a good job in the internal links of the site.
Let me share a basic guideline for internal link construction when building your own website. I hope it will be useful to the majority of webmasters!
1. The homepage should have links to all columns
2. Each column must have a link back to the homepage
3. If there is navigation, don’t ignore the home page.
4. All content pages must link to the homepage
5. All content pages must be linked to the upper-level home page.
6. Other content from this channel can be added to the content page
7. Content pages generally do not contain content from other channels
8. The content page generally includes navigation for the previous article, next article and related similar content.
9. The content page can appropriately add picture news to attract clicks with both pictures and text.
10. All logos on the website point to the homepage
Internal linking is a very important link. The above are some key points summarized based on itself and some commonly used internal link construction methods. Webmasters can make appropriate adjustments according to the procedures of their own websites, which will greatly increase the conversion rate and Increase PV. At the same time, strong internal links can also improve the ranking of keywords to a certain extent.
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