1. Good customer management can help enterprises improve user satisfaction, increase user stickiness, and allow enterprises to obtain more repayments;
2. Collect customer data from users, mainly including the user’s name, gender, age, mobile phone number, email address, needs and other information;
3. The importance of collecting customer data is that companies can better understand customer needs, purchasing preferences and consumption intentions.
1. Use these customer data to continuously optimize products and services, attract more users, and improve user retention and loyalty;
2. Customers need to be grouped, that is, new users, old users, member users and other different groups of users need to be classified and managed;
3. Enterprises can develop different marketing strategies for different types of customers to achieve better results.
1. Regularly send emails, text messages and other relevant information to customers;
2. Provide customers with certain coupons, discounts and other preferences to make them more complete;
3. Improve customers’ favorability towards the brand, enhance customer loyalty and enhance brand value.
1. Quick response and resolution are required for problems encountered by customers when using the app;
2. Meet customer needs as much as possible to improve customer satisfaction;
3. It can effectively improve user stickiness, loyalty and repayment rate, thereby increasing the product value and brand value of the app.