2022 Xiaohongshu app latest version v7.42.0

Xiaohongshu Overseas Shopping Artifact is a software specially built for overseas shopping. It contains overseas shopping items from various countries around the world, allowing you to easily buy the best quality overseas products without leaving home. If you want to experience the fun of overseas shopping, hurry up and download the Xiaohongshu overseas shopping tool Xiaohongshu overseas shopping tool.

Software features

【Beauty Filter】

The beauty filter camera with dreamy effects allows you to re-recognize the world and you. Open the Little Red Book camera and take photos directly. There are so many beautiful photos and endless short videos that can’t be stopped every day. Share and mark your beautiful life with beautiful and interesting humans around the world.

【Label sticker】

Label a large number of brand topics, locations, and products as you like, and record your life with photos and videos, whether it’s food shopping, travel diaries, product reviews, or little sisters and brothers acting cool and cute, showing the fun and awesome you to the world. !

【Celebrity Expert】

The clothing matching, beauty tutorials, skin care strategies, and global travel and food reviews shared by celebrity experts will make you instantly become a veteran of trendy life, and you can exchange life experiences with many experts. Play around in the Xiaohongshu community and celebrities can be friends with you!

[Global e-commerce of good things]

Ranked first in the App Store list many times, it allows you to discover and buy good things from all over the world, gathering well-known brands, and products from China, Japan, South Korea, Europe, the United States, Australia, and New Zealand can be easily browsed.

【Always listen to your voice】

Whether you feel surprised, intoxicated, or slightly confused when you open the Little Red Book, you are welcome to make your voice heard in the following ways

Product Highlights

[Xiaohongshu App] A lifestyle platform for young people, where you can discover a beautiful, real and diverse world and find the life you want.

[Celebrity Trendsetters] Here are "energetic girls" Ouyang Nana and Lin Yun; "sexy goddesses" HyunA and Zhang Yuqi; international supermodels Karlie Kloss and Miranda Kerr; and "upright boys" Huang Zitao and "health experts" People” Jing Tian, ​​world socialite Kim Kardashian... and 3MC Zheng Kai, Song Yuqi, Wang Yanlin; super popular idol trainees Cai Xukun, Chen Linong, Fan Chengcheng, Creation 101 Meng Meiqi, Wu Xuanyi... in Xiaohong Books and idols become neighbors, and you can see another side of the lives of popular stars from their notes.

[Popular in the Community] Get the trendy lifestyle of young people! From fashionable and cool tips on wearing trendy shoes, to niche travel destinations with less crowds and beautiful scenery, from simple and easy-to-learn popular gourmet recipes, to the popular TV drama Amway, there are also novel Vlogs for you to see more Good life.

【Video Vlog】Fantasy effect beauty filter camera, re-recognize the world and you. Open the Xiaohongshu camera and take a photo, record and share the most authentic you, and let your Vlog become a recurring playback for little sweet potatoes all over the world!

[Label Stickers] Mark locations, brands, and topics as you like, covering all aspects of food, travel, entertainment, film and television variety shows, fashion matching, makeup, and skin care. Mark your life anytime, anywhere; decorate with cute, funny or peculiar stickers to capture daily moments in your life. Fresh and exciting!

Software content

1. Xiaohongshu client: Open "Me", enter "Settings", and click "Feedback";

2. Official WeChat subscription account: Search "xhsapp" on WeChat and follow it. Daily recommendations for useful products are available, and you can enjoy your cultivation;

3. Official WeChat service account: Search "xhsfwh" on WeChat and follow it to get selected goodies from around the world.

Change log

- Optimize product experience and fix several issues

If you have any questions or suggestions during use, please go to [Personal Settings] - [Feedback] and tell us!

Related information

Xiaohongshu: Online and offline cycles drive “new consumption”

Walking through the streets and alleys of Shanghai, you will find coffee shops dotted here and there, and “Internet celebrity” shops popping up one after another. In the days when physical businesses were affected by the epidemic, consumer demand was shifted online. On Xiaohongshu, otakus and otakus dug out the beautiful photos on their mobile phones and "checked in" online one after another to draw a "coffee hand-drawn map", and more and more people were "growing grass".

This consumption cycle does not end abruptly online. In March, Xiaohongshu teamed up with more than a dozen coffee shops in Shanghai, including OPS, Yimujia, and Tieshou, to launch a "Coffee Map at Hand" themed event. Bathe Coffee opened a store on Yongkang Road in June last year. It combines the freshness of bathing with coffee, which is unique. Affected by the epidemic, store traffic has dropped significantly. Store owner Li Weiqin did a live broadcast on Xiaohongshu at the end of March, gaining many fans and attracting customers in advance for the recovery of offline business.

Through "online sharing" consumption experience, it triggers "community interaction" and promotes other users to "offline consumption", which in turn promotes more "online sharing", ultimately forming a positive cycle - this is Xiaohongshu Life community efforts. This Internet company headquartered in Xintiandi, Shanghai, has more than 2,000 employees. It has accurately and effectively opened up the online and offline consumption cycle, and the potential of the "online new economy" released cannot be underestimated.

Qu Fang, co-founder of Xiaohongshu, prefers to call this "grass-growing land" a "three-dimensional community." In her opinion, the uniqueness of this community is that most Internet communities rely more on online virtual identities, while the content posted by Xiaohongshu users comes from real life. “No matter what users find on the platform, Whether you want to find the lipstick that suits you or discover the scenic spots or restaurants you want to visit, you must do it in real life. This new model also helps Xiaohongshu become an incubator for popular products and brands."

Today, this community function of “coming from life and reacting to life” has been verified again, and the ability to connect has been further amplified. Still taking coffee shops that focus on offline experience as an example, data shows that after the outbreak, the number of coffee check-in notes in the community has increased significantly, and the cumulative number of notes posted by users in the categories of "coffee shop", "coffee shop" and "coffee shop" has There are more than 500,000 articles, and the check-in notes for cafes such as Tie Shou and OPS are all around 1,000 articles. Consumers' excitement, attention and focus have been successfully ignited, and the confidence and enthusiasm for offline consumption have been significantly boosted.

Shanghai is building a highland for the development of the "online new economy". Internet companies that have grown up by seizing new models and new technologies are increasingly cooperating with the real economy, which is enough to create greater increments. Just on March 26, Louis Vuitton held its first commercial live broadcast on Xiaohongshu, adding 20,000 fans at once. This was also the first live broadcast of new products introduced through the Internet platform in the past 30 years since it entered the Chinese market. From the perspective of brands, the strong interactive nature of communities is an important platform for dialogue between brands and consumer groups, and is also a new attempt to explore the first recovery of the consumer market under the normalization of epidemic prevention and control.

Now that most offline businesses have resumed business, Xiaohongshu also has new plans. In mid-April, it will launch a check-in event with more than a hundred offline commercial complexes and stores such as Shanghai TX Huaihai, allowing users to shop in stores and share online. The closed loop of "planting grass" in notes and notes communities drives the growth of consumption.

"As the trend of digitalization in economic life becomes more and more obvious, this ability to reflect and influence reality will have greater social value in the future." Qu Fang said that Shanghai has the most diverse lifestyles and the strongest sense of innovation in China. In this city, Xiaohongshu hopes to fully rely on its market advantages, scene advantages, and resource advantages to establish a warm relationship between brands and consumers and become the driving force of China's "new consumption" wave.