Hello everyone! I wrote an article "Website Promotion Plan: Wonderful Plan Case Display (1)" at noon today. Now I will take some time to write the second article. Let's write down the website marketing plan! This time I will use the telecommunications portal. Analyze it! Because I have been in this position for a long time, I am still relatively familiar with it. At the same time, the reputation of the website is very good and the reputation is very good! So it is also easy to market. Let’s talk about several marketing plans! We will continue to launch other plans in the next issue.
Website marketing plans are something every webmaster should understand. Of course, websites with little traffic and no reputation can only make money by joining advertising alliances. However, if a local portal website has 30,000 IPs per day, You must have your own website marketing plan. Let’s talk about several website marketing plans that I know about.
1. Generally, many webmasters set up various advertising spaces in many suitable locations on the website, including pictures, graphics, text, etc., spread across every corner of the website, and the website is visited by 30,000 people every day. You can consider the advertising fee of his website. Even I don’t believe it. The advertising fee for a homepage is actually 2,000 yuan a day. Are telecom portals so awesome? I thought that way at the time, a homepage header is 800* A 90-pixel advertising position costs 2,000 yuan a day. What? This is obviously a sky-high price! At the beginning, with my administrator rights, I added an "8-character" advertisement at the bottom of the homepage. I had previously worked with a merchant It was better, so I let him use it for free for a long time. What was the result? He said that his mobile phone was out of service and asked me to change her mobile phone number to a landline number! Later, he also dialed another 8 according to the price of the advertising space. We have been cooperating with Zhejiang for a long time! So, there is no way, the traffic of the portal is indeed huge, and it has almost become a must-see portal for local people every day!
2. Posting information is actually more popular! Posting information is not free, so local portals generally focus on life-oriented information! Then anyone can post it, as long as the information is not illegal, you only need to have a mobile phone to post it , China Telecom has its mobile phone communication deduction system, charging 1 yuan for each message, and at least 20 messages per minute. You can understand how much money this business portal alone can earn every day! It’s hard to imagine! Just reviewing this release of information requires 10 people to share it!
3. There is another kind of membership. I understand that there are general members and senior members. Members charge an annual fee, so of course different members have different permissions. For example, what type of information can be posted? How much can be posted? ?Where to post it? Do you recommend the homepage? The difference is whether to bold information and so on! A one-year membership requires a minimum of more than 10,000 yuan. So if a website has more members, the benefits will be very large. Everyone can imagine the level of profits!
4. Various activities are held from time to time, such as the one I wrote last time, the city college student IT joint exhibition, etc. The portal website has a set of online and offline authoritative image branding tools. Every time an event is held, many members will be attracted to join. In the portal website, the effect of combining online and offline effects is very good!
Of course, being able to cooperate does not rely on the salesman's boasting, but also depends on the real strength. The real strength does not build a website in one or two days. The daily traffic of 30,000 is accumulated over more than 10 years. It is a dual-effect brand online and offline. The image cannot be surpassed by other local company portals!
Okay, the above only talks about a few marketing plans for telecom portals. For more plans, please check out my website www.129yy.com ! This article is original by the webmaster of Yiyi Space. It is first published in A5. Please keep the source when reprinting! Thank you for your support!