SEO refers to search engine optimization, which mainly involves optimizing the structure, tags, layout and other aspects of the website to make it easier for search engines to crawl the content of the website, and to allow each web page of the website to gain a higher ranking among search engines. Rating to get a better ranking. DIVCSS web page layout has a positive and meaningful impact on SEO. Check out more SEO tips articles on this site. Look at the following aspects:
1. Streamline web page code
Using DIVCSS layout, the page code is streamlined. I believe everyone who knows XHTML knows this. Watch more HTML tutorial content.
There are two direct benefits brought by code streamlining: First, it improves Spider crawling efficiency and can crawl the entire page in the shortest time, which has certain benefits for the collection quality; second, because it can crawl efficiently, it will be affected by Spider Welcome, this will be of great benefit to the number of inclusions.
2. Solve the nesting problem of tables
Many "How to Promote Websites" articles state that search engines generally do not crawl tables with more than three levels of nesting. This has not been officially confirmed by search engines. The results of several of my experiments are not fully available, but according to the current situation, Spider crawls Table layout pages, and when encountering multiple levels of nested tables, it will skip the nested content or directly abandon the entire page.
Using Table layout, in order to achieve a certain visual effect, multiple tables have to be applied. If the nested table contains core content, and Spider skips this section when crawling and does not capture the core of the page, the page becomes a similar page. Too many similar pages in a website will affect rankings and domain trust.
The DIVCSS layout basically does not have such problems. From a technical point of view, XHTML does not require too much nesting when controlling styles.
Although this has not been confirmed, it is still recommended that friends who use Table layout should try not to use multi-level table nesting when designing. SEOers have explained this in their articles, and I believe they are not without basis.
3. Improve access speed
Compared with Table layout, DIVCSS layout reduces page code and greatly improves loading speed, which is very beneficial when Spider crawls. Too much page code may cause crawling timeout, and Spider will consider the page inaccessible, affecting inclusion and weight.
On the other hand, real SEOers are not just pursuing inclusion and ranking. Fast response speed is the basis for improving user experience, which is very beneficial to the entire search engine optimization and marketing.
4. Ranking of search engines
The DIVCSS layout based on the XTHML standard will generally be as complete as possible after the design is completed to pass W3C verification. So far, no search engine has stated that its ranking rules will favor websites or pages that comply with W3C standards, but it turns out that websites using XTHML architecture generally rank well. This may be controversial, but from my point of view, it is very beneficial.
I think this situation may not be a ranking rule. The most likely reason is that when spiders crawl websites, the above differences lead to different inclusion quality.
It is recommended that friends who build or revise a website should choose the DIVCSS layout if the technology permits.