With the launch of major joint operation platforms, many individual webmasters have also joined. Which webmasters are suitable to join the joint operation platform, and which webmasters are more likely to make profits after joining? Personally, I think the following websites are the most suitable:
First, game sites, including mini game sites, game information sites, game forums, etc. Needless to say, everyone understands why. Because the game site itself attracts players of various types of games, the potential proportion of these players becoming intermodal game players is also relatively large, and naturally the conversion rate will be relatively high. At the same time, the atmosphere of the game is also relatively good. After players play the joint game, they can instantly communicate with players with the same interests through the game site and share their experiences. This will naturally drive more players to play the game. In addition, the integration with the website is also very good. For example, on a small game website, the web chess and card games provided by the playing alliance are an effective supplement to the own game. Players cannot see it at all and think that it is a game provided by the website itself. In this way, user acceptance will be very high. In addition, promotion work is also easy to carry out, and user acceptance is relatively high (if you add a game channel to a game site or post a pinned post about the game, users will definitely not be so disgusted). Therefore, as long as you do enough promotion work, it is not difficult to obtain certain benefits. Most of the original game sites can only obtain limited revenue through Baidu, Google or other advertising alliances (some sites with high traffic can obtain advertising revenue from some game manufacturers). After the emergence of joint operations of web games, I think it is a big problem for game sites. A very good opportunity to make money and a very good way to make money.
Second, SNS sites. According to Kangsheng statistics, so far, the number of SNS sites established through UCHOME has reached 110,000. Everyone knows that the reason why it is so popular is because of the success of Kaixin.com. The success of Kaixin.com can be attributed to the success of its social games, that is, the success of SNS games such as buying and selling friends and competing for parking spaces. Therefore, the entertainment aspect of SNS makes the combination of SNS and web games very natural. On the one hand, web games can enrich users’ entertainment needs and improve user stickiness; on the other hand, they also provide a good profit channel for the majority of SNS. However, social games emphasize the interactivity of the game, which requires web games to be very good at making friends. In addition, SNS tends to play some small, interesting and interactive web games. This is why web games such as Happy Ranch and Happy Farmer are very popular, but the number of application plug-in installations of the Three Kingdoms is relatively small. Therefore, SNS can choose to join some leisure and entertainment web games in the joint operation platform, such as the chess and card games played by the Alliance, Texas Cards played by YES, etc.
Third, novel sites. Nowadays, many novel sites have very good traffic, with tens of thousands of IPs at every turn. Most of these readers are white-collar workers who want to kill boring time at work and college students who want to kill boring time. These groups are currently the main player groups of web games. The high consumption level of the white-collar class also makes the game recharge ratio and recharge amount of these players relatively high, so the possible recharge sharing income will also be higher. In addition, another advantage is that there are many web games that are based on novels, or have novels with the same name. For example, Imperial Expedition is a very popular novel on novel websites. After reading the novels, readers of these novels will be very familiar with the plot of the story, and then they will be more interested in games of the same name or games with similar novel themes, and it will be easier to play them. Therefore, if a novel website can choose a web game with a theme similar to its main novel, it will definitely gain good profits.
Fourth, professional community websites, such as chess and card forums, management forums, etc. Professional communities attract netizens who are interested in a certain professional field. For example, most users of chess and card forums are netizens who are interested in chess and card games. A certain game category has its own different target game groups. For example, the target user group of web chess and card games must be netizens who are interested in chess and card games, and the target user group of business tycoons is netizens who are interested in business management. Therefore, if the chess and card game forum adds the web chess and card games provided by the Play Alliance, and the business management forum adds the business tycoon provided by Paopaowan, it will just meet the game needs of users (I like to play chess and card games, if the chess and card game forum will There are ready-made chess and card games, and as a chess and card game enthusiast, you will definitely try them). Users will definitely have a higher proportion of playing games, and the possibility of recharging will be greater (for games they like, of course they will have the urge to recharge. will be larger). Therefore, if a professional community site joins the corresponding joint operation platform and chooses some games that are suitable for its own website, it should be possible to obtain good profits.
Fifth, entertainment community sites, such as photo sites, movie sites, entertainment forums, etc. After all, the purpose of the game is leisure and entertainment. Therefore, the combination of entertainment-oriented community websites and web games also has good results.
The above are the five types of sites that I personally think are most suitable to join the joint operation platform, but nothing can be generalized, nor does it mean that other sites cannot join the joint operation platform. In fact, as long as the webmaster feels that it is useful, valuable to users, and has the potential to make money, he can join and give it a try. (It doesn’t cost any money anyway, haha, if it doesn’t work, you can still withdraw it)
This article was originally created by Game Talk ( www.game-talk.cn ), please keep it for reprinting.