No matter what level the blog belongs to, bloggers hope that their blogs can get more comments. When I first started blogging, the happiest moment was getting feedback from users on some of the content I wrote on the blog. More experienced bloggers not only like user comments but also know that the quality and quantity of comments greatly illustrate the influence of the article. But sometimes you feel like you’ve written something really great and you get very few comments. This will inevitably hit you, and you may even start to doubt your writing ability, destroy your self-confidence, and make it more difficult to write something next time.
I want everyone to understand here: a small number of blog comments does not mean that your article is bad. Here are eight possible reasons why your blog isn’t getting comments and what to do about them.
1. Blog posts are too long
Although it is difficult to say that long articles will have fewer comments, considering various factors, generally speaking, the longer the article, the greater the obstacle for user comments. I have written many long articles myself and verified this rule time and time again.
When writing long articles, you need to remember two things: 1) Most blog posts are relatively short 2) Your readers are very busy, and if they are used to reading 500-word posts from other blogs, transfer them to When they come to your blog, a three thousand word article in front of them will probably make them dizzy. If they get your articles through a subscription, they're likely to mark your article as "read when they have time" and then move on to the next shorter article, and then forget about it if they don't have time. Came back to read your article again. (For thoughts on the length of blog posts, you can refer to this article.
Some bloggers start out with long-form articles and have their blogs flourish, but you need to know that if you adopt this writing style, you are going against the trend. That’s not a bad thing, but you have to understand that when you publish a long-form article, you’re likely not going to get as many comments as a shorter one. Once an article is published, it is best to leave it there and ignore it for the time being. After that, see if you can write a long article and break it into a series or separate articles. You can also try changing the style of your blog so that long and short posts appear alternately.
2. You didn’t invite readers to comment
Sometimes your article ends so abruptly that it's not clear to the reader whether you really wanted to respond. Since they don't know if you want to respond, they will most likely not comment. Also, if you never reply to comments or don't reply to them often, readers will think you don't take comments seriously. If it is a very famous blog, you can ignore this, because most people can understand that famous blogs have a large readership, and the blogger cannot reply to every response.
End an article by asking readers what they think or ending with a question to make it clear to your readers that you expect their comments. If you have never responded to comments on your blog, now is the time to start.
3. Readers don’t know what to say
Have you ever had this experience? After reading an article, you feel inspired and feel that you can’t express your opinion on the article no matter what you say, but you don’t want to just comment on the article by saying “good article”. Or maybe after reading a very deep and complex article, you really don’t know what to reply to.
I'm sure you've had this experience. So why wouldn’t you want to think about whether your own writing is leaving readers with no way of responding to it?
After writing an article in one sitting, you should check to see if you wrote clearly enough. Ask yourself if what you are writing is relevant, useful, and interesting to your readers. If you think it's really good, remember to add a question or statement to let people know you want feedback.
4. Readers are doing what you tell them to do
If you tell readers some instructions that they need to follow, be prepared that they will actually follow your instructions. By the same token, if you include a list of links and ask people to check them out, they're more likely to do so. Your words can influence people's behavior and potentially lead people away from the comments without even realizing it.
5. Readers follow the links in your blog
Containing links to older posts in blog posts or using plugins to display related posts within a post can have an impact on the number of comments. If a reader clicks a link halfway through an article, they are more likely to read the second article before commenting, and if the second article also links to other articles, they are more likely to keep clicking more link.
It’s for this reason that you won’t find many links on sales or landing pages, and even if there are links, they will eventually take you back to the original page. Marketers know that people click on links, and if users navigate away from a sales page through those links, they are likely to lose the sale.
While this is not a sure thing, you should still think about how long people stay on your blog in relation to the number of comments. If your title is catchy enough, these related articles are likely to have an impact on your number of comments. Change your linking strategy or turn off plugins for related articles and see if that makes a difference.
6. Readers are following you through social media
This point is very similar to the two points above. If you provide readers with many ways to contact you, this may be another reason why readers do not leave you comments. Think about how often you miss a Facebook chat because you were trying to follow someone on Facebook? Or how many times you follow someone on Twitter only to get stuck in a chat. The same thing happens all the time in blogging networks.
If you want to get more comments than other social connections, you may consider moving the social media links further down the page or just keep some of the social media you are more active in. You may want to redesign your sidebar. .
7. It’s too difficult for readers to comment
I ran into this problem the other day. I wanted to comment on a friend's blog and it's very sad that I can't comment like I can on other blogs. It gave me five or six options, none of which I used, and after ten minutes I finally found the "best" option before I could finally comment. If she hadn't been my friend, I would have given up long ago.
There are also some comment settings, such as Disqus, which also add obstacles to comments. I don't usually use these things because, well, I can't remember my OpenID either. (Thankfully they have improved a lot in the last year.) The more troublesome it is to review, the less likely readers are to leave you a review. After thinking hard about various comment plug-ins, the simplest one is actually the best.
8. The time for publishing your article is inappropriate.
If you publish an article while everyone is sleeping, readers won’t be able to comment on it until the next day at the earliest. But your article is sinking deep in the RSS reader. Likewise, if you publish an article after your email subscribers have read their daily email, many people won’t see your article until they read the next day’s content at the earliest.
Think about when your readers are most active and try to publish at a time when they are reading. This requires you to do a little more research and thinking, but you will find that the results will be very different. The factors that influence comments are far from the content itself. You may have noticed that the first five points are related to the content of the personal article, while the last three points have nothing to do with the content of the article. Since everyone's blog is different, it's hard to say which one has the biggest impact. So, go back and look at your articles and blogs from the perspective of readers, choose a few points to make some adjustments, and see if it works. (The easiest place to start is by changing your blog’s comment plugin/scheme.)
As you can see, there are many reasons why readers might not comment on your blog, and many of them don’t have any direct connection to you or your blog. Therefore, maintaining the publication of articles and seeing the effect of adjustments is the only way to become a good blogger and develop a blog.
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The personal space of the author www.zzbaike.com. This article only represents the author’s views and has nothing to do with the position of the webmaster network.