Friendly links are an indispensable part of a website. We all know that they play a very important factor in improving the weight of the website and the ranking of keywords. However, if we pay less attention to the quality of the links, we will be punished by search engines. I still don’t know at all, so let’s discuss how to increase high-quality friendly links:
1. Industry relevance;
It is best to choose a website that is relevant to your website industry. First, it does not affect the user experience. For example, if you are a home furnishing website, if you link to a novel website, it will give users the feeling that it is a bit irrelevant. In the same way, search engine ranking algorithms also follow content relevance and user experience.
2. Number of collections and snapshots;
1. The greater the number of inclusions, the stronger the website is. The more backlinks, the more popular the website is. The faster the snapshot update speed, the higher the weight of the website. Being able to exchange links with such a website is the best choice, but Do not rule out using cheating techniques to do all this.
2. Check whether the site and domain homepages are ranked first, and then copy the title tag in the search box to see if it is naturally ranked first. If the above conditions are not met, the site may be demoted, so be careful when exchanging links.
3. Google PR value and Alexa ranking;
Google PR value is the first threshold for many webmasters to exchange links. Exchange only with equals has become the law in the minds of webmasters. On this point, I disagree. For example, a local portal channel page PR2 wants to exchange links with your PR2 website homepage. Would you agree? Therefore, PR value can only be used as one of the conditions, not all. Alexa ranking, everyone knows that the data is inaccurate. It can only be counted if the Alexa toolbar is installed, and the traffic is rampant. However, until there is no more accurate statistical tool, it can be regarded as a good query tool.
4. The quantity and quality of the other party’s links;
Generally speaking, the more friendly links the other party has, the lower the PR output value will be, and the quality of the links will decrease. For example: a PR5 website with 50 friend links is not as high-quality as a PR2 website with only 10 friend links. This is the reason. At the same time, you should also check whether the quality of the friend links of the other website is high. If many of them are spam sites, it will also indirectly affect your own website.
5. Regularly maintain friendly links;
After exchanging friendly links, it doesn't mean that you can settle down once and for all and sit back and relax. Pay attention to regularly using webmaster tools to check whether there are K, reduced inclusion, snapshot regression, and whether your links are secretly removed, etc. If any problems are found, clean them up in time. Prevent yourself from being implicated. If you have plenty of time, it's best to check every day.
Summary: When we exchange friendly links, we should analyze and judge from a comprehensive perspective. After making the link, pay attention to frequent inspections and timely cleaning, so that we can be prepared.
(Original article first published: http://www.510buy.com.cn/article.php?id=136 Please keep it for reprinting)
Thank you to the online store agent source network for your contribution.