When it comes to cooperation, many people’s first reaction is to stay away, because as the old saying goes: “Partnerships are not easy to do”. This sentence makes many people afraid to do partnership business. In fact, they misunderstand the meaning of this sentence. Partnership business is difficult to do. It is indeed difficult to do, but it does not mean that it cannot be done. The real meaning of this sentence is to tell everyone that it is difficult to do partnership business. People must be careful and pay attention to all kinds of things when doing business in partnership or cooperation, but we still have to cooperate.
Local websites, like local enterprises, also need to take the road of cooperation. Today I will tell you about the various channels and necessity of cooperation with local websites. The cooperation of local websites is the same as the promotion of local websites, and it is also divided into two types: online and offline:
Online cooperation:
1. Friendly links. Friendly links are the most frequently used method of cooperation between websites and are the most common method used by everyone, because they can not only increase the click-through rate of their own sites, but also provide the weight of the website and many other benefits. However, making friendly links Just like making friends, you also need to identify the right people. It is recommended that local websites link to local websites in the early stage, and then consider linking to other cities after the website develops.
2. Cooperation with user resources. The key to early promotion of local websites is to capture user groups, such as QQ groups. You can add more local QQ groups, then chat with the group owners, identify yourself, and show that you are the webmaster of the local local website. Generally, The group owner will definitely look at you differently when he hears it. Then have an in-depth chat with him to see what kind of local transaction information he wants most recently, then find it on your website and send it to him. Now he will be very grateful to you. From now on, you can promote it as much as you want in his group, and he himself will help you promote it unconsciously. The greatest power is passed from person to person. This method can also be used in other local forums or post bars, and it works very well.
Offline cooperation: Just like local website promotion, I still prefer offline cooperation.
1. Cooperate with Internet cafes. Internet cafes are a good place, especially for promoting local websites. You must find ways to use this place. For example, we can find some newly opened or small and medium-sized Internet cafes in the local area, first find a way to please the Internet cafe network administrator, and then ask the network administrator to introduce the Internet cafe owner, let him explain our importance, and convince the Internet cafe owner that on your website Create an advertising space for his Internet cafe, and then all they need to do is make a shortcut to our website on the desktop of the Internet cafe. Friends who have the conditions can sponsor the mouse pads of some large Internet cafes and print their own local stations on them.
2. Supply and demand information newspapers. Now almost every city has newspapers such as Supply and Demand World and Trail Advertising Information. Almost every time they distribute, they will cover the store stalls in the entire city. The way to cooperate with them is that we can make a special page for them on our website, and then let them give it to our website in a corner of the newspaper. This is a good means to start local brand building.
The above points are just my own examples. You don’t need to imitate them exactly. You can adapt to local conditions according to your own location and then draw inferences. Many people who run local websites are born in the 1980s. What the post-80s generation lacks most is capital. Therefore, we cannot work alone. We must find ways to cooperate with others. Of course, if we want to cooperate with others, we must first let others see us. Until you have hope of development. This depends on our own strength. If you are interested in this aspect, please join the Chinese webmaster QQ group 75543895