User experience has always been a link that search engines attach great importance to, especially for e-commerce websites. User experience is particularly important. First, let’s understand the user experience, which is divided into: satisfaction, tolerance, and feedback.
Satisfaction, as the name suggests, refers to the user's degree of satisfaction and tolerance for the website, such as pop-ups, the extent to which the user accepts it, and to what extent the user cannot accept it. The degree of feedback can also be said to be the expectation of the website, such as: when visiting When I was working on the Caiyan Women website, I learned from the Baidu title that this website was about clothing matching, so the user would subconsciously have expectations for the website. If he gained a lot this time, he would come again next time. On the contrary, it feels like being cheated.
So how to improve the user experience?
First of all, it is thinking, which is planning before operating the website, such as how easy the domain name is to remember, the website access speed, the aesthetics of the website (especially my website about women’s clothing matching, I need to pay more attention to the aesthetics.), etc., these are all The embodiment of user experience.
Secondly, for example, Colorful Woman, when entering the homepage of the website, I marked an eye-catching guide,
The following is the quoted content:
The following is the quoted content:
Caiyan Guide: If it is your first time to come to this site, you can first look at: Site Map
It is very eye-catching. First of all, you need to guide users to quickly understand the structure of your website and help them quickly find the content they are looking for. And I used the most prime banner advertising space as the search bar on the site that is beneficial to users. It also helps users obtain information quickly.
Thirdly, the page structure should ensure that every internal page can be connected to the homepage, especially the LOGO, because users are already familiar with clicking on the LOGO to return to the homepage. In addition, I also added a small question section on the article page to help users encounter problems. Resolve questions promptly. I use the power of Baidu Club and everyone in Dandong to help users (although it is not advisable to use Baidu Club, but currently resources are limited, this is the only way).
You must understand your user group and their preferences, and then take corresponding measures to achieve the result of giving users a good experience. Okay, that’s all. Let’s talk together when we have time. Contact me: www.caiyanl.com
The personal space of the author missimp. This article only represents the author's opinion and has nothing to do with the position of the webmaster network.