At present, everyone is talking about user experience, so how do private hospitals do user experience? Let's analyze with everyone how private hospitals do user experience through data analysis.
1: Analyze the source of background traffic
The first thing webmasters should do every day is to enter the statistics page of the website and take a look at how many IPs and PVs there are every day, what words they come from, and whether Baidu comes more or Google comes more. I believe these will be compulsory courses for webmasters every day. It is correct and should be read. It is best to record these data in detail every day. If you insist on this for a few months, you can take a look at these data again. There will be unexpected gains.
2: Analyze and summarize data
Organize and summarize the data in one week, and then analyze it in another month. If you insist on doing this work and make a summary carefully, I believe you will definitely gain something. You can analyze this data and summarize which tasks are useful and which tasks are useless and just a waste of time. Then you can work out the next work plan and find out what needs to be improved in the next step. It must be reflected. For example: Webmaster Encyclopedia and American Host Detective have done very well in this regard. They have daily summaries, weekly summaries, and monthly summaries. They are very good at this aspect.
Three: Develop a plan based on data
When private hospitals generally create website content, they use backend keywords to determine what words to use next and what kind of articles to write. Moreover, when writing articles, the titles basically remain the same and are directly searched by backend users. The incoming word is used as the title, and the content is written around it. Of course, it can also be expanded based on this word, such as: How to cure uremia. The title can be directly set as How to cure uremia, and the expanded version is How to cure uremia; or How can uremia be cured? It can also be how to treat uremia effectively.
Four: Use data to create user experience
When private hospitals do user testing, they create content directly based on the needs of users. They create content based on the words that patients search for in large quantities. Of course, these words are derived through a long period of observation and summary, and You don’t just work on which word gets more traffic today. If a certain word has a lot of traffic every day for a long time, then we can spend some energy on this word, and then make corresponding optimizations based on this word. In this way, we won’t be afraid that our efforts will be in vain, let alone have a poor user experience. If your article is of good quality and is what users need, I believe the user experience of your website will not be too bad.
In fact, not only private hospitals can do user testing based on traffic, but other types of websites can also do it. These should be universal. In short, observing, analyzing, summarizing data, and then formulating a work plan should be what everyone who builds a website should do. If your website is really based on the content that users need, why not worry about the user experience?
This article was originally created by Webmaster Encyclopedia - Lost Taste http://www.zzbaike.com/wiki/Discuz . Please indicate the source when reprinting.
The author's personal space is out of taste. This article only represents the author's opinion and has nothing to do with the position of the webmaster network.
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