A good website, like a tasteful person, must be both internal and external. There may be many beauties around us, and they may have nothing to say in terms of appearance. However, do they have quality? Do they stand out? How about littering on the bus or walking on the road? Therefore, not only people's self-cultivation is very important, but a good website must also constantly improve its self-cultivation.
After a website is built, it goes without saying that the later work is about website optimization. Website optimization is divided into external optimization and internal optimization. Only when the internal optimization and external optimization of the website are done well at the same time can your website have a stable ranking. Therefore, while doing a good job in external optimization, we must also pay attention to the internal cultivation of the website.
1: Content is the soul of the website
No matter how well a website is externally optimized, it is useless without good content support. Therefore, it is very important to update website content. The best way to update content is of course originality. Original articles are very popular with search engines. However, original articles are the most difficult, so many webmasters choose pseudo-original articles. Personally, I think there is nothing wrong with pseudo-original articles. The so-called pseudo-original articles are fake other people's content and original thoughts. If you can use it freely, pseudo-original writing will save you a lot of time in writing original articles, and it can also achieve the effect you want. Why not do it? Needless to say, I am also a member of the pseudo-original army. , and most of the articles on Webmaster Encyclopedia are pseudo-original, but they are very popular with users because they are written from the user's perspective and are what users need.
Two: Internal links are the core
To make good content, of course, you need to find ways to link these good contents to each other to make it convenient for users and friendly to search engines. I think internal link construction is mainly about internal links of keywords. When making internal links for keywords, it is recommended to use bold and discolored processing. It is best not to have more than three internal links in an article. I usually only make two links per article. As for the layout of keyword links, you can go to the Webmaster Encyclopedia website to take a look. There is a lot of content on it for reference.
Three: Website page HTML is basic
Website page HTML optimization is the most basic. Because the script language requires user access to execute, it is slow. Content is generated temporarily when the user accesses it. There is no fixed file. If it is troublesome to modify your website to generate HTML pages, you can use URL rewriting. In this way, the dynamic web page address can also be rewritten into a static address, but the effect is not as good as generating a static web page and storing it in the hard disk.
How does a website improve its self-cultivation? Now you know, the above three points are necessary. Of course, it is not enough to do the above three points. As for other aspects of the problem, I won’t go into details here.
This article was originally created by HostMonster ( www.hostmonstercn.com ). Please indicate the source when reprinting.
The author's personal space is out of taste. This article only represents the author's opinion and has nothing to do with the position of the webmaster network.
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