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Recently, I have been busy exchanging friendly links, and found that many webmasters still care about the amount of PR when exchanging friendly links. Although Google PR has not really withdrawn from the Internet, it still exists on the Google toolbar. Why Google wants to cancel PR is due to the misunderstanding of PR by the majority of Internet practitioners. PR cannot be used as a key factor to measure the quality of a website and whether it is ranked high. They even rely on some unfair means to operate Google's PR value to seek profits. , which loses the true meaning of PR at the beginning of its birth. Regardless of whether PR is cancelled, it will not stop the majority of SEOers from exchanging friendly links and judging the quality of a website. Without PR, there are still many criteria for evaluating website weight. jresion will introduce to you the personal evaluation criteria of website weight below, so that you can use it as a reference when exchanging friendly links.
1. Snapshot time
The snapshot time of Baidu and Google are both concerned and recognized by everyone. It corresponds to a Chinese proverb, only hard work can make you rich. Only if you keep your website updated every day will you be recognized by search engines. If a website is not updated for a long time, I believe it is also an incompetent webmaster. Therefore, the snapshot time is one of the indicators for judging the quality of a website, but it is by no means a key factor. Careful friends may find that there are always some websites whose snapshots are not updated frequently, and their rankings are indeed better than those whose snapshots are frequently updated.
2. Number of included web pages
This is also one of the indicators that many webmaster friends are concerned about when exchanging friendly links. In fact, the number of inclusions is not a constant: more is better. What should really be considered is the inclusion rate of a website. Just like a CNC machine tool website that has recently started to be optimized, you can go to Baidu and Google sites. The inclusion rate in October has basically remained at around 30%, and the inclusion rate of articles published in November has basically reached around 80%. Basically today Published articles or news will be released by search engines on the same day or the next day. This shows that the weight of a website increases, and this increase in weight relies on the publication of original articles. Compared with some websites that collect a large number of pseudo-originals or even have no pseudo-originals, the inclusion rate is by no means an order of magnitude. Just like a website with tens of thousands or hundreds of thousands of web page data, only one or two thousand articles are included. How much substantial traffic can such rare article quality bring in exchange for? Therefore, when exchanging friendly links, you can properly consider the inclusion rate of the other party's website.
3. Keyword ranking in search engines
Today, as search engines continue to crack down on cheating and spam websites, they have become more concerned about the quality and stability of a website’s external links. When you care about whether a website’s friendly links are helpful to you, you don’t just care about the PR, the number of inclusions, and the snapshot time. You can search the keyword ranking of the other website in the search engine, and judge the weight of the website in the search engine based on the keyword ranking. A website that ranks high for a keyword in a search engine will definitely be given weight by the search engine. This kind of weight is more rational than the PR value, the number of inclusions, and the snapshot time.
4. Number of export links
Some webmasters rarely notice this fact when exchanging links. Linking to sites with more exported links will lessen your own weight. If there are also friendly links with too many exported links, it is best to choose a link with a much higher weight than your own in exchange. If not, you would rather not do it. Because a truly high-quality website will not rely on a large number of spam friendly links to increase its own weight, but will actually make friendly links that are helpful to its own weight. It is recommended that the number of friendly links on the homepage should be limited to 20-30.
The above article is purely based on personal experience and is absolutely informative. Respect the author's copyright and do not tamper with it without authorization. At the same time, we sincerely invite friendly links to the mechanical and steel equipment industry websites to make progress together. The article was first published by chinaz. Please indicate the source for reprinting: http://www.cnc-cn.com/ . Thank you for your cooperation.
Thanks to CNC Cutting Machine for your contribution